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  1. Financial Statement Analysis from Entry to Proficiency Liu Jincompleted This book introduces in detail the relevant basic knowledge of the four major financial statements, as well as the analysis of various financial operations of the company, lists a large number of cases of listed companies, and vividly displays a series of basic financial analysis tools and their usage through charts. This book can be used as an introductory book for beginners to enter the financial field, and readers with certain financial management knowledge can also use it for advanced learni —Reads9.3Score—Shelves
  2. This Is How Sales Work Is Talked About: a New Illustrated Version Chen Yutingcompleted In sales, some salespeople often have this confusion: Why was the customer rejecting me before I opened my mouth? Why do I try so hard to persuade customers to buy, but they remain indifferent? What should I do if the customer keeps lowering the price during the closing stage? The reason for these confusions is because they have not mastered the secret of successful sales - eloquence. After all, sales is an industry that relies on words, and good results come from "talking". An excellent salespe —Reads9.2Score—Shelves
  3. How to Speak so Customers Will Listen How to Listen so Customers Will Speak Collection Collection Chen Rongfu, Yin Peipeicompleted Sales promotion is not just about selling products and services to customers, nor is the purpose behind it just about getting a commission. Sales means comprehensively innovating oneself and constantly challenging the limits of life. It provides such an opportunity for all enterprising people: as long as you keep giving, you can achieve success, and this kind of success has no upper limit. How big your heart is, how big your stage is. If you are truly enterprising, you can even become a milliona —Reads9.2Score—Shelves
  4. Learn Negotiation Skills from Zhou Enlai Chen Zhengrongcompleted In addition to some basic common sense and rules, there are of course many skills in the confrontation on the negotiation table. You can benefit a lot from learning and borrowing Zhou Enlai's negotiation skills. Zhou Enlai has always been the main force in negotiations with all forces within the Communist Party. The tide of history created a generation of great men and made him a superstar in the history of Chinese negotiations and a negotiator that attracted worldwide attention. —Reads8.5Score—Shelves
  5. Cao Mingcheng's K-Line Technology Essentials Cao Mingcheng Tan Wencompleted "Cao Mingcheng's Essentials of K-Line Technology" starts with various K-line combination forms and provides an in-depth analysis of the deepest rise and fall drivers behind the market. "Cao Mingcheng's Essentials of K-Line Technology" is a must-have reference book for stock trading, with both pictures and text. Investors can search according to the picture and compare to find the best buying and selling points. —Reads9.2Score—Shelves
  6. Flush Software Operation Skills and Practical Guide Flushcompleted This book is the first authoritative book on the practical skills of Tonghuashun software officially launched by Tonghuashun. The book introduces the usage methods and techniques of Tonghuashun stock trading software in detail, collects the operating habits and problems encountered by a large number of Tonghuashun software users, and provides targeted practical guidance for the system. At the same time, this book also sorts out and summarizes basic stock investment knowledge and techniques, and —Reads9.3Score—Shelves
  7. T+0 Ultra-Short-Term Profit Practical Tactics Compiled by Zhao Baohaicompleted Short-term trading is the most exciting and cruel area in the stock market, and it often attracts the most active trading groups in the market. This book focuses on practical strategies for short-term stock trading. Starting from reshaping trading cognition, this book gradually explains the key mentality of short-term trading, stock selection skills, daily limit strategies, capital flow analysis, T+0 operation strategy, risk control and response methods under different market conditions. It aims —Reads9.4Score—Shelves
  8. Don't Let Poor People's Thinking Harm You (Set of 6 Volumes in Total) Cai Fuqiang; Qian Boxin; Lang Shirongcompleted "Don't Let Poor People's Thinking Harm You (Set of 6 Volumes)" provides a profound analysis of the way of thinking and behavior of the rich, inspiring people to find the gap with the rich and the reasons for it, learn the way of thinking of the rich, observe the methods and styles of the rich, develop the vision and judgment of the rich, and form the values ​​of the rich. It allows people to correct their business concepts, get out of thinking misunderstandings, and quickly get out of the mire o —Reads9.2Score—Shelves
  9. The Secret Financial Forbidden Book Liao Lijuancompleted "The Hidden Financial Forbidden Book" is a valuable book that reveals the secrets of financial fraud. The book lists examples of assets, liabilities, owner's equity, costs and income that are prone to fraud, and embellishes them with typical cases. In the last two chapters of the book, the author lists methods and preventive measures to crack down on fraud, which can be said to be comprehensive and consistent from beginning to end. —Reads8.6Score—Shelves
  10. MBA Easy Reading: Finance Written by GLOBIS, Yu Hoshino (Japanese); Translated by Fan Dancompleted "Easy Reading for MBA: Finance" is one of the six core courses of MBA. It emerged under the needs of the times and guides readers in learning when financial awareness becomes increasingly important. This book is a book that can be easily read by business people who are not majoring in finance, and ideally allows them to enjoy the reading process. Based on this, this book does not only explain one-sided content such as "insights of financial statements" or "methods of M&A", but also focuses on ex —Reads7.8Score—Shelves
  11. The Wealth of Nations (UK) Written by Adam Smith, Translated by Gao Gecompleted In this book, Adam Smith explains an important question: What makes countries rich? The author starts from the labor value theory, division of labor theory, explanation of currency and price, and analysis of profit wages, land rent, capital, taxation, trade, etc. It combines economics, philosophy, history, political theory and practical plans, based on a large amount of historical knowledge, and skillfully uses rich life examples to explain the phenomena and principles of economics. It summarize —Reads9.4Score—Shelves
  12. If You Know How to Manage People, You Should Also Be Able to Lead Them. Zhichaocompleted The main task of managers is to discover talents, cultivate talents, and rely on them to complete tasks. If a manager simply manages people, even if you try your best and rack your brains, it is impossible to manage them well. Only by knowing how to rise from managing people to leading people can you manage your team well. This book combines theory and practice to teach you step by step how to build an elite team. —Reads9.0Score—Shelves
  13. All the Talmud Money-Making Stories You Know Li Ruicompleted Through detailed classification, this book shows readers all aspects of how Jewish businessmen make money, allowing everyone to understand the enviable business wisdom of Jews. —Reads9.3Score—Shelves
  14. Everyone Can Become a Rich Man Jin Shengrongcompleted "Everyone Can Become a Rich Man" uses a large number of examples to reveal the money-making abilities and skills of rich people. These abilities and skills can also help readers gain huge money-making abilities. Making money does not have to be hard, as long as you cultivate your own money-making abilities. The book "Everyone Can Become a Rich Man" lists many ways to make money and clever tricks to make money. These "secrets" to make money are simple, easy to implement, practical and effective, —Reads9.4Score—Shelves
  15. Reshaping the European Economy: an Economic Plan to Save the Eurozone (U. S.) Joseph E. Stiglitz; (U. S.) Carter Dougherty;completed Today, Europe is in crisis, with economic stagnation, sluggish employment, rising inequality, and rampant populism. The United Kingdom is leaving the European Union, Germany and France, which are struggling to hold on, are teetering on street movements and immigration issues. Portugal, Italy, Ireland, Greece, and Spain have even been dubbed the "European Pig Five". In order to find the root causes of Europe's economic problems and prescribe appropriate prescriptions, the "European Progress Resea —Reads8.3Score—Shelves
  16. Wealth World Tour: Flowing Gold Coins - EU Wealth World Tour Li Huaweicompleted The content of this book includes four chapters: The Euro shows its prowess, the legend of wealth that transcends countries, the true global economy in the European Union, and how to resolve the financial crisis. —Reads8.1Score—Shelves
  17. The Euro Crisis: Europe in the Shadow of a Common Currency Joseph E. Stiglitzcompleted This book touches a sore spot. It is difficult for anyone to agree that Europe's economic performance is far from outstanding. Since the completion of this book, I have been fortunate enough to have numerous conversations with people from all walks of life in European civil society, academia, and government, and to discuss the issues raised by this book, some of which took place in open forums. My commentator in Amsterdam is Jeroen Dieselbloom, Dutch Finance Minister and Eurogroup Chairman. The —Reads8.0Score—Shelves
  18. Euro Collapse Jin Shengrongcompleted The European economic recession triggered by the sovereign debt crisis and Greece collapsed. Who will be next? Buffett said: The European debt crisis is a thriller, if you don't do it well you will get a heart attack. Soros said: If the euro zone member states cannot solve the debt crisis, the euro system will collapse completely. "The Great Euro Collapse" conducts an in-depth analysis of the Greek debt crisis and digs into the manipulators behind the incident. The author conducts in-depth analy —Reads7.9Score—Shelves
  19. Take Advantage of the Situation Uncle Golden Guncompleted "Taking advantage of the situation" is the practical experience of the advertising genius Uncle Jin Gun who has been in the industry for 20 years. It uses the 128 golden rules of the weak to defeat the strong, the top ten thinking of taking advantage of the situation, and the core secrets of operating a billion-dollar brand. It is taught for the first time. "Language is a nail, vision is a hammer." His powerful insight and unique way of thinking are behind the creation of hit advertisements for —Reads9.4Score—Shelves
  20. Bond Investment Practice 2: Trading Strategies, Investment Group Management and Performance Analysis Long Hongliangcompleted Based on "Bond Investment Practice", this book focuses on explaining the advanced content of bond investment. Including trading strategies, portfolio management, performance attribution analysis, credit bond financial analysis and other advanced bond investment skills. This book explains in detail how to look at the analysis framework of macro interest rates, financial market liquidity and other macro contents from the perspective of buy-side investors; as well as the construction of a bond inve —Reads8.4Score—Shelves
  21. Bond Investment Practice Long Hongliangcompleted This book uses practical operations as a way to introduce in detail the overview of my country's bond market, the characteristics of various types of bonds, bond technical indicators, investment portfolio management, valuation, taxation, related derivatives, and bond investment research framework and other information. Through this book, readers can quickly grow from a bond novice to a qualified bond investment manager, transform theoretical knowledge into investment capabilities, and become a b —Reads9.1Score—Shelves
  22. Entrepreneurship Partner Yang Zhongxing Hu Lilicompleted In the Internet era, the employment system cannot establish a high degree of trust and cooperation, and partner entrepreneurship has become the mainstream model of entrepreneurship. However, many entrepreneurs have not understood the nature of partner entrepreneurship. This book starts with the basic knowledge and hidden risks of partner entrepreneurship, reveals the management ecology of the partner entrepreneurship mechanism, and explains practical skills such as how to find partners, partner —Reads9.3Score—Shelves
  23. Financial Thinking: Financial Management Lessons from Rich Dad and Poor Dad Anonymous (Anchor: Kun Lei Hot Theater)ongoing The difference between "rich dad" and "poor dad" is not about money, but about "thinking". This book refines several core thinking of rich dad, for example, the first is "asset thinking" (buying things that generate money, such as rent and dividends, rather than things that consume money, such as cars and luxury goods), the second is "long-term thinking" (not pursuing short-term wealth, but "getting rich slowly"), and the third is "educational thinking" (continuously learning financial managemen —Reads—Score—Shelves
  24. Street Store Business Experience Jingtiancompleted Do you have a dream of opening a store lurking deep in your heart, but you are ready to do it but have been slow to act because you don't have a good entrepreneurial project? Have you been impulsive and failed to grasp market trends, leading to investment failure? Are you still hesitating about where to open a store? Don't you know how to open a unique store? Recognize your inner blueprint for opening a store and expand your thinking, and you will have a wealthy and free life. —Reads9.3Score—Shelves
  25. 165 Tips for Making Big Money Yezicompleted Watching others succeed and getting rich makes me feel itchy. What's the reason why you can't capture wealth? What is the reason that wealth only patronizes other people's homes? There can be many answers, but no one dares to say that his answer must be the standard answer. But you can always find an answer that is closest to your situation. Although people have always been critical of money worship, money is still the object of people's pursuit. In this endless war, people often forget about sm —Reads8.6Score—Shelves
  26. Accelerate Your Life: the Autobiography of Ford [Us]henry Ford/authorcompleted Unlike other entrepreneurs, Henry Ford had the dual identity of engineer and businessman. He was both the founder of Ford Motor Company, one of the world's largest automobile companies, and a famous automotive engineer. It is precisely based on this that he has a unique business philosophy. He emphasized that service is the greatest significance of business and insisted on manufacturing cars for 95% of consumers; he encouraged innovation and hands-on practice, and was the first person to success —Reads8.7Score—Shelves
  27. Biography Pocket Gallery I: Biography of Bill Gates Liu Shuxiacompleted Society is full of injustices. You don't want to change it first, you can only adapt to it first. There is no secret to success. I just adapted to the changes in the development of the times; when your efforts keep pace with the times, you will have a non-negligible impact on society. The world doesn't care about your self-esteem, people only see your achievements; before you have achieved anything, don't overemphasize your self-esteem. —Reads7.9Score—Shelves
  28. Entrepreneur: a Different Sun Taoran Deng Leicompleted Sun Taoran personally recounted the complete journey of continuous entrepreneurship and continuous success. Sun Taoran's life has been full of counterattacks. He came from an ordinary background, but he was admitted to Peking University with the fourth place in liberal arts in Jilin Province; his graduation distribution was unfair, and he missed out on Lenovo's favor, but he stood out in the market economy; in his early career, his ideas did not fit into the rigid system, but he set up his own b —Reads8.5Score—Shelves
  29. Elon Musk: Look to the Future and Be Fearless [English] Written by Chris Mcnabb, Translated by Wei Cuicuicompleted Elon Musk is one of the world's most successful entrepreneurs, a founder of a range of business companies in technology, aerospace and artificial intelligence, and an early investor in high-tech companies such as electric vehicles. This book narrates his growth experience, educational background and how he created his own business empire. It focuses on his high concern for the future of technology, his bold ideas and actions to change the real world, and his investment and persistence in the cau —Reads8.3Score—Shelves
  30. New Trends in Short Videos: Vlog Creation and Operation Guide Wang Naikaocompleted Vlog is moving from a niche to a popular stage, and is showing an explosive trend. The short video industry will enter a new development cycle in the future. As a new thing, it takes a certain amount of time to be accepted by the public. —Reads8.2Score—Shelves
  31. Bond Investment Practice 2: Trading Strategies, Investment Group Management and Performance Analysis (Color Version) Long Hongliangcompleted As of the end of August 2021, the domestic bond market stock size has exceeded 120 trillion yuan, second only to the United States. It is estimated that there are hundreds of thousands of people working in the bond market, and there is still a steady influx of graduates every year. From graduates to professional practitioners, it often takes a long growth process. Due to the complexity of the knowledge system, many people have taken many detours. Therefore, Dr. Long Hongliang wrote the book "Bon —Reads8.5Score—Shelves
  32. Introduction and Practical Guide to Convertible Bond Investment Dowcompleted Convertible bonds are an investment product that has become popular in recent years and has been favored by many investors. As a practical guide to convertible bond investment, this book introduces the basic knowledge of convertible bond investment, integrates practical guidance on convertible bond investment, teaches investors step by step how to make new convertible bonds, provides convertible bond operation skills such as double-low strategy, game strategy, etc., And introduces a large number —Reads9.3Score—Shelves
  33. Hot Video Account Lu Bai (Lu Bai Is the Pen Name of Lu Shuguang)completed With the full opening of video accounts, video account marketing is becoming an increasingly important marketing tool. This book is a tool book that introduces video account content production, all-round operations and commercial monetization. The book starts from the development trend of video accounts, and provides readers with a detailed breakdown of the operation process of creating a popular video account from the perspectives of content planning, account setting, editing and packaging, etc —Reads9.3Score—Shelves
  34. Wanzhuan Live Broadcast: Anchor Training + Copywriting Lines + Transaction Skills + Bringing and Selling Goods Compiled by Zhang Guowencompleted What are the most important abilities a streamer should have? What are the specific points? How to write copy? What's the secret to high closing rates and high conversion rates? What are the skills for closing deals and bringing goods? You can find the answers to all of the above questions in this book! After learning the contents of this book, even a newbie in live streaming can quickly make money by playing live streaming! The author comprehensively interprets the relevant content of actual li —Reads8.8Score—Shelves
  35. Retail Giant Wal-Mart: the Secret to Success in Retail Chain Operations Zhao Fanyucompleted As China's economy continues to develop steadily and rapidly, in China's business landscape, the retail industry is undoubtedly the most challenging industry with the greatest development potential in China in the future. How to correctly understand the retail industry and how to comprehensively understand and master the knowledge of the retail industry are questions that hover in the minds of everyone who has a strong interest in the retail industry. This book selects the case of the retail gia —Reads8.8Score—Shelves
  36. Wal-Mart's Retail Experience Compiled by Zhao Fanyucompleted Hi! This is Walmart! Sunset Principle: At Walmart, we should strictly abide by the sunset principle. In this busy place, everyone's work is interrelated. It is our standard to complete the tasks of the day, that is, to be completed before sunset. Exceed customer expectations: As Walmart employees, we know that just thanking customers for visiting our stores is not enough - we expect to do our best to express our gratitude with various meticulous services! We believe this will be the key to attra —Reads8.5Score—Shelves
  37. Super Project Liu Weiming, Zhang Jianjing Editor-In-Chiefcompleted The "Past Stories of New China" series aims to present major events in various fields such as politics, economy, people's livelihood, infrastructure, science and technology, archeology, and culture since the 70th anniversary of the founding of New China to readers in the form of narrations by those who have experienced them. This volume is a volume on major infrastructure construction, covering changes in major infrastructure construction since the 70th anniversary of the founding of the People' —Reads8.0Score—Shelves
  38. E-Commerce 3.0: Play with Wechat E-Commerce Liu Xiaweicompleted The earliest generation of 1.0 Business websites in China only publish information and search for information. The consumption platform is entirely a physical store. In terms of communication channels, it mainly relies on DM single pages, TV broadcasts, print media, etc. Online information release and dissemination are only auxiliary means. The main representatives of the 2.0 E-commerce era are e-commerce platforms such as Taobao, Tmall, and JD. Com. With the advent of the 3.0 E-commerce era, al —Reads8.2Score—Shelves
  39. Practical Guide to Live Broadcast Marketing Chen Yingcompleted This book will focus on what live broadcast marketing is, the characteristics of mainstream live broadcast marketing platforms and live broadcast marketing methods, how to play live broadcast marketing, brands' live broadcast marketing methods, and how to create popular live broadcast products. It will comprehensively analyze live broadcast marketing and provide readers with a systematic practical guide to live broadcast marketing. —Reads8.7Score—Shelves
  40. Everyone Can Be an Anchor - a Comprehensive Guide to Online Live Streaming, Video Marketing and Promotion Li Meicompleted This book mainly explains the various problems that anchors often encounter, such as the choice of live broadcast platform, how to use software and hardware, how to decorate the live broadcast room, how to sell live broadcasts, how to bring goods in short videos, etc. It also provides various suggestions for some anchors who are not very popular and have few fans, such as improving their own intrinsic value, promoting their own live broadcast rooms on multiple platforms, etc. The content is prac —Reads8.6Score—Shelves
  41. How Does Cross-Border E-Commerce Amazon Operate: a Practical Manual to Achieve Annual Sales of Tens of Millions from Scratch Written by Ning Fangru (Moss)completed "How Cross-Border E-Commerce Amazon Operates: From Scratch to Annual Sales of 10 Million Practical Manual" introduces in detail the methods and techniques for operating the cross-border e-commerce platform Amazon. Teach readers how to open an Amazon store, help readers choose products that match the destination site, step by step create popular cross-border e-commerce Amazon products, achieve steady sales growth and sustained profitability, and enable Chinese brands to "go overseas." This book i —Reads8.8Score—Shelves
  42. A Century-Old Revelation of the Stock Market Jin Yicompleted This book sorts out and analyzes the rise and fall of the stock markets of major countries around the world in the past century, in order to show readers the changing trends of the world's major stock markets in the past century, and the underlying laws of their changes; behind the stock market, there are the rise and fall of enterprises and the structural changes of industries; behind these ups and downs of the stock market, there is the internal logic of the rise and fall of the countries in w —Reads8.8Score—Shelves
  43. Reading the Market, Picking Stocks, Following the Banker, and Getting Rid of Traps: Practical Skills in Stock Investment Lao Niucompleted Focusing on the four key points of reading the market, picking stocks, following market makers, and solving traps, this book starts with basic stock trading knowledge, moves from simple to complex, and advances step by step, covering basic stock market terminology, fundamental analysis, valuation analysis, and technical analysis. It strives to use easy-to-understand words and charts to help readers with zero knowledge of the stock market establish stock investment awareness and basic understandi —Reads9.4Score—Shelves
  44. The First Book to Learn How to Manage Money with Illustrations Song Ruiyuncompleted This book is divided into three parts. The first part mainly talks about financial management concepts. Changing the concept of wealth is the beginning of becoming a rich person, so this article explains financial management and wealth from different angles. Whether you are poor or rich, as long as you know how to manage money, wealth is within easy reach. The middle part comprehensively and systematically introduces the basic knowledge and operating skills of various investment and financial ma —Reads8.6Score—Shelves
  45. Huawei Performance Management Method Gan Yanqingcompleted From a private company with an initial capital of only RMB 21,000 to a Fortune 500 company with annual sales of RMB 395 billion, Huawei has been regarded as the "Phantom of the East" by many multinational rivals. Every step it takes is firm and persistent. While many companies are still focusing on how to improve efficiency by reducing labor costs, Huawei has strategically focused on the investment and development of human resources. Through performance management, Huawei has improved the perfor —Reads9.3Score—Shelves
  46. Talmud Code: Jewish Wisdom Lu Shuchuncompleted Jews are world-famous for their resourcefulness and good business skills. In Jewish culture, the Talmud is an important classic document after the Bible. This book contains a large number of ancient Jewish proverbs and maxims, which contain insightful insights into business and life, and is regarded as the source of wisdom for the Jewish nation. This book is divided into two parts. The first part is about getting rich through business, and the second part is about being a good person. Each part —Reads9.4Score—Shelves
  47. Make Big Money by Playing with Mobile Phones: Marketing Revolution in the Mobile Internet Era Xie Dongcompleted This book is a complete guide on mobile Internet marketing. Starting from new mobile Internet marketing ideas such as "time fragmentation", "precision marketing" and "user experience marketing", it introduces in a simple and easy-to-understand manner various marketing strategies for creating wealth with mobile phones in the mobile Internet era: How to position APP? How to market on WeChat? How to interact on Weibo? How to quickly attract popularity and accumulate fans? This book will give you th —Reads8.6Score—Shelves
  48. Accounting Turns Out to Be so Interesting: Zero-Based Practice Written by Liu Haitaocompleted The author of this book is unique and creative. By joking about the history of accounting and accounting-related stories, he conveys boring theories to readers in a popular and interesting way, making it easier for beginners to understand the reasons, context and practical operations of accounting. When you understand the stories behind various accounting methods and then understand the various regulations of accounting, you will suddenly realize that accounting can be so interesting. This book —Reads8.5Score—Shelves
  49. Index Fund Investing from Novice to Expert Luo Bincompleted This is an investment guide for index funds. The whole book puts its perspective on the relevant practical operations of index fund investment. First of all, this book introduces the relevant basic content of index funds, allowing investors to understand the range of index fund products that can be selected, and points out the financial management concepts required to enter the fund market. Secondly, this book will demonstrate various methods of selecting index fund products and list the analyti —Reads9.4Score—Shelves
  50. The Essence of Business: the Underlying Logic of Dynamic Upgrading of Business Models (Singapore) Zhou Hongqicompleted Most professional managers and managers with professional and technical backgrounds will initially suffer from the difficulty of being responsible for running a business independently. This is because although they have learned various management knowledge, they lack business thinking and underlying business skills, and lack systematic basic business knowledge. This book provides business elites with a set of "underlying business skills" to help them design a suitable business model and become a —Reads9.3Score—Shelves