I Opened a Shopping Mall in a Western Fantasy World

The management simulation game "Western Fantasy Megamall" recently shot to fame online. You Xia, a dedicated management-game player, had spent a fortune and ground away at the game until he finally reached Level Eight. He was just one step away from clearing it and unlocking the megamall when a car accident sent him straight into the game world! A game System came with him when he transmigrated. From the start, he had nothing but a wood elf, and all his levels and experience had been reset to zero! You Xia: “All right... I'll start over.” Opening a megamall in a Western fantasy world, starting with a tiny milk tea shop! Lais had been a mistake from the moment he was born. He was half-human, half-demon, a disgrace to his father and family, and an outcast to both humans and demons! He had grown up in darkness, coldly ignored by his family and rejected by everyone. Even the kitchen rats were more popular than he was. More than once, Lais had wanted to die just to escape his bleak fate. Then one day, an elf wreathed in holy light appeared before him, reached out a hand, and said, “Coming, bro? Milk tea's on me!” Shopkeeping fanatic · stunning looks · gentle and optimistic · wood elf shou X insecure and sensitive · starved for physical touch · incredibly strong · half-human, half-demon gong [A few things to know before reading] 1. This is a fictional Western fantasy setting!! Don't compare it to real life! 2. It's a feel-good wish-fulfillment story!! Don't scrutinize the logic too much! 3. The romance develops slowly, and the gong has a fairly minor role in the backdrop! (This novel has anti-piracy protection. You won't be able to read the latest chapters unless your subscription is up to date.) Coming soon: "Rebuilding Great Wei [The Fourth Calamity]" In the spring of the second year of Xuanhe, the northern barbarians captured three counties in Xing Commandery, threatening the capital. The emperor ordered the court to move south and established a new capital at Hengchuan. This was the opening setting Jiang Shu had come up with for his new novel, "The Rivers and Mountains". But before he had written even ten chapters, a car accident sent him into his own novel. To make matters worse, he ended up as Jiang Shu, a doomed character whose name sounded the same but was written differently, and who was the son of the Grand Commandant forced to remain behind in the old capital. Remembering that the old capital would be occupied and its population massacred in six months, Jiang Shu's first thought was to pack up and get out. But then he discovered a game interface in front of him called “Rebuild Great Wei.” Starting the game let him summon players from another world to build a city for him. Watching his aging father and frail elder brother run themselves ragged trying to protect the old capital, Jiang Shu finally decided to shoulder the responsibility of defending the city. He lacked the ability to do it himself, so he summoned powerful players to help: build defenses, pave roads, grow grain, open shops... He had originally only wanted to hold on to one city, but the old capital kept growing more prosperous. Talented people and ordinary citizens flocked there. Then, after accidentally releasing a horde of out-of-control players, he even reclaimed the surrounding commanderies occupied by enemy forces. At this point, Jiang Shu could only stay up late and work harder, trying to develop a few more plots of land. In a time of war, heroes rose on every side. He, Jiang Shu, had been born in Yan Commandery, the capital, and was now the only person in the Wei kingdom capable of defending the old capital. With grand ambitions and a strategic mind, as well as countless talented people at his back, why couldn't he vie for supremacy in the Central Plains and fight for the realm? “Besides,” Jiang Shu said, propping up his head as he looked at the worldbuilding written on the page, “I created this world with my own pen. It only makes sense that I should be the one to rebuild Great Wei!” When the emperor moved south, the leading noble families and aristocratic clans of the north all followed him to Hengchuan. The only one left behind was Xie Yin, son of the head of the Zhujiang Xie clan. He had been bedridden for years and was too ill to endure the long journey, so he had no choice but to remain in the old capital. When Jiang Shu learned what had happened, he drove to the Xie residence in the middle of the night and brought the frail beauty back to his... office. So what if he was sick? They could exchange points for medicine to keep him alive. Talented people had to devote themselves to the great undertaking of building our Wei kingdom! Gentle, scheming, frail beauty gong X optimistic, resilient, wildly imaginative shou Theme: Integrity is the foundation of character, and honesty is the foundation of business!