New Times, New Hell

This story is purely for entertainment. It isn't based on real people, so please don't read too much into it. Believe in science, okay? Mwah!

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Yu Zhengdu got a job as a programmer at a small startup that claimed to specialize in “life management”...

On his first day, he received a call from a stranger: “Hello, I got a text from your company telling me to reincarnate tomorrow...”

Yu Zhengdu: “...??”

The handsome young boss, Shang Que: “Welcome to the Human World Underworld Administration Office. A thousand years ago, people called me the Ghost King of Mount Luofeng.”

Yu Zhengdu: “...??”

From then on, he poured his heart and soul into developing the Underworld.

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Later, at the annual party of Luofeng Life Management and Planning Co., Ltd.,

The host declared passionately: “Our goal is to, ”

The ghosts: “Modernize the Underworld in every way!”

Yu Zhengdu: “Make money, go public, get rich!”

Shang Que: “Listen to my boyfriend.”

Later still, humans who accidentally bypassed the firewall and downloaded the Underworld app would never forget the terror of being at the mercy of its “self-service reincarnation” feature.

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Warnings:

1. The protagonist is a programmer and the shou.

2. This story has a mountain of original worldbuilding. A really big mountain!

3. 60% anti-piracy protection, 24-hour delay.

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Author's Weibo: “A Cool ID.” Feel free to follow.

Completed works: The Entire Entertainment Industry Trembles; Reborn Together on the Day I Married My Nemesis

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Please support my new novel, Industrial Cultivation [Livestream]!

Blurb:

After a little mishap, the small-time streamer Zhu Changyang transmigrates to the cultivation world.

The bad news: He has no money, no sect, and no cultivation, and is utterly destitute.

The good news: His Livestream System is still working.

With food to worry about, he has no choice but to return to his old line of work and Livestream the local customs and culture of the cultivation world.

The bad news: The place is teeming with popular romance-novel archetypes: the demon lord in a tragic romance, the innocent immortal master, the debonair, amorous Hehuan Sect... It's full of powerful figures, and every last one is vicious.

The good news: His viewers love it.

At first, viewers scoffed at his cultivation-world adventure. This was a place where strength spoke for itself. With Zhu Changyang's meager resources, who could he possibly stand up to? Even a trip out of town would be a struggle.

Viewers: What's there to watch?

Then Zhu Changyang pulled out a bicycle.

Viewers: ??

Next, Zhu Changyang pulled out a rice cooker.

The cultivation world: ????????

After a while, the viewers said: “Bro, you've got us. Start streaming already. I want to see what else you can build.”

Others cultivate: from Foundation Establishment to ascension.

Zhu Changyang cultivates: from small appliances to heavy industry.

Zhu Changyang: “Our goal is to give ordinary people in the cultivation world a convenient, comfortable life too.”

Theme: Striving to achieve modernization and development.