Back to 1993: From the Start, I Took Over an Entire Bankrupt Factory

Name: Back to 1993: From the Start, I Took Over an Entire Bankrupt Factory
Author: The Journey Home Through Wind and Rain

重回93，开局盘下整座破产工厂

by The Journey Home Through Wind and Rain (风雨归程)

Status: Ongoing
Length: 169k Words
Genre: Urban
Subgenre: Urban Farming
Updated: 4mo ago
Source: Fanqie

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Synopsis

Urban rebirth, business rivalry, entrepreneurship in a bygone era, a legend of the times, and an ensemble of intertwined emotions A passionate, satisfying read, with realistic business battles, a brisk pace, a growing ensemble cast, and a richly evoked era After his life falls apart, twenty-year-old Lu Fei is reborn in 1993. Armed with a clear understanding of the economic waves, industry shifts, pivotal moments in capital, and social trends of the next thirty years, he starts out as a lowly quality inspector at Jiangzhou Dongfeng Daily Chemical Factory. He makes his first fortune by clearing out unsold washing powder, then founds Shengshi Daily Chemical. He conquers county markets and provincial distribution channels, takes on nationwide brand rivalries and global capital markets, and goes head-to-head with foreign giants like Procter & Gamble and Unilever. In the end, he builds a business empire spanning household chemicals, pharmaceuticals, real estate, logistics, the internet, new energy, chips, and advanced manufacturing, making a complete comeback from a young man at the bottom of society to the world’s richest man. At its heart, the story is about “the resonance between the opportunities of an era and individual choices.” It portrays both the business epic of a national brand’s rise and the deep emotional bonds and intertwined fates of Lu Fei, Lin Wan, Su Qing, Xu Ran, and the others. “People can seize the moment to achieve great things, but what truly determines how far they go is their sense of responsibility, their vision, and their ability to stay true to their principles.”

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