Landmark Festival: Millennium Myths Revealed Today

120 Landmarks are linked to 120 myths. This short story cluster can be called a "living textbook" for cultural and tourism innovation! Using core landmarks such as the Pangu Stone at the Hukou of the Yellow River and the White Snake Umbrella on the Broken Bridge in the West Lake as carriers, creation myths and heroic legends are integrated into the modern cultural tourism scene. Each article hides "1 immersive experience + 1 popular cultural creation + 1 communication plan", which not only activates the roots of traditional culture, but also provides revenue growth points that can be directly implemented. From study course design to cross-city linkage IP creation, from ecological protection actions to metaverse check-in innovation, we will fully unlock new paths for the integration of "myth + culture and tourism". Breaking down traditional tourism barriers, allowing tourists to change from "viewing the scenery" to "participating in cultural inheritance", helping landmarks break through traffic bottlenecks and create long-term cultural tourism IP. "Landmark Festival: Thousand-year-old Myths Come Today" (also known as "Landmark Festival: A Thin Line of Ancient and Modern Spirits")