Jingshan Ballad

Chen Wangshan, a professor of historical geography, was invited to return to his hometown of Lingxi County on the Loess Plateau after an absence of twenty years. At the door of the old house, he saw his uncle Chen Shouren using ancient methods to pound earth to build a wall. The phrase "One must not forget the roots" caused ripples in his heart. The next day when he climbed Jingshan Mountain, a song "Jingshan Ballad" sung by an unknown old man awakened his complex emotions towards this land. After coming down the mountain, in front of the abandoned stage in the old street, he witnessed the trendy scene of Mai Ye, a young man who had returned to his hometown, promoting local specialties through live e-commerce. At the seminar, Chen Wangshan integrated what he saw and felt into his speech, proposing that cultural inheritance requires equal emphasis on "keeping the anchor" and "raising the sail." He helped the Maiye team explore the cultural connotation of the products and brought these results that combine tradition and modernity to Uncle Tang. In the end, the old party secretary's initial doubts turned to approval, and Maiye also adapted "The Ballad of New Jingshan Mountain" that combines ancient and modern times.