Looking for Those 1970s Rough-and-Ready Hero Stories, Where the Male Lead Truly Loves the Heroine. Please! 想要那七零糙汉文，男主真的很爱女主，求求了！

1. 501 七 1970s Marriage Swap: I'd Rather Marry the Factory Director Than a Roughneck 七零换亲：不嫁糙汉嫁厂长 Napping in the Shade Beneath the Grain禾下乘凉呀Modern Romance356k WordsCompleted Jiang Li, a little rich girl who collects rent in Yue City, opens her eyes and finds herself back in the 1970s, as a pitiful girl in a period novel who goes hungry every day. The good news: she’s become the female lead, and the man she’s supposed to marry will become the richest man in the country. The bad news: before he becomes rich, she’ll have to struggle alongside him for twenty years. No way! She can’t take that kind of hardship! As it happens, her cousin wakes up one morning and insists o 2.2kReads8.7Score217Shelves
2. 502 八 The 1980s: The Plump, Fertile Wife Spoiled by the Fierce Village Bully 八零好孕肥妻，被凶悍村霸宠成宝 Zhouzhou Eats Steamed Buns粥粥吃馒头Modern Romance1.0M WordsCompleted A fictional era, so don't nitpick the details. Pure romance, devoted couple, rebirth, everyday life, marriage before love. The male lead is genuinely crude and swears like a sailor. The female lead isn't a strong, independent heroine, but a hardworking, clumsy, chubby country girl. (If that's not your thing, don't read.) Ji Chunhua was reborn. At this point, she hadn't yet gone with her stepsister Ji Qin to the matchmaking fair, nor had Ji Qin humiliated and framed her, eventually shoving her in 16.2kReads8.9Score2.5kShelves

   Reader note

   🍃These two books are absolutely amazing! The male lead is completely smitten with the female lead, and the female lead has a wonderful personality. They're so sweet together, it's truly a fantastic read. Highly recommended!

3. 503 重 Reborn in the 1970s, the Spicy Mom Uses Her Pocket Dimension to Win Her Rough-Hewn Husband's Devotion 重生七零小辣妈带空间被糙汉狂宠 Mama Loves Watermelon爱吃西瓜的麻麻Modern Romance318k WordsCompleted [Reborn + personal space + sweet romance + raising kids + mutual first-love purity + alternate 1970s] [The rough man is hard to win over at first, but well worth it; later, his family spoils her rotten] “When the wheat ripens, will you return beneath the night sky and embrace me, now that I've finally seen the light, with all the passion in your heart?” “You don't have to wait that long. Just look back, and I'll always love you.” Li Jingwen, the youngest daughter of the village chief of Lijiaba, 16Reads—Score—Shelves

   Reader note

   A rough, burly man from the 1970s blushes as his young wife teases him; the delicate, reborn heroine dotes on her husband and punishes the scumbags. Their ordinary days are filled with sweet joy. A completed sweet romance novel set in a historical period.

4. 504 七 The Village Chief's Beloved Daughter-in-Law in the 1970s 七零团宠：村长家的下乡娇娇媳 The Moon Chasing Stars追星的月Modern Romance779k WordsCompleted She was the darling of heaven, forced to go to the countryside as an educated youth. Her brother used every connection he had to arrange everything for her, hoping only to make her life a little easier. But as soon as she arrived in the countryside, she became the apple of the village chief's family's eye. He was the mischievous, lively youngest son of the team leader's family. One glance was all it took for him to fall deeply in love with her. Qin's father and mother: “Xiao Zi is our preciou 5.2kReads8.9Score412Shelves

   Reader note

   A wealthy heiress is forced to become an educated youth in the countryside. She possesses exceptional fighting skills and a decisive, efficient approach to life. Without any special abilities, rebirth, or cheat codes, she only has the backing of her wealthy family. The village chief's youngest son falls for her at first sight. Through hardship and single-handedly, she rises to the pinnacle of success, showering her wife with unparalleled affection. [Note]

5. 505 八 An '80s Flash Marriage to a Sweet, Gentle Beauty: Her Husband Spoils Her Rotten 八零闪婚娇软美人，男主宠上瘾 Auspicious Koi千祥锦鲤Modern Romance148k WordsCompleted [Period Setting + Transmigration + Marriage First, Love Later + Beloved Wife + Golden Finger + One-on-One Sweet Romance + Building Wealth + Adorable Baby] Su Liyu has just won a beauty pageant when she gets drunk and transmigrates back to the 1980s. From the start, she's in one crisis after another: a mysterious person plots to kidnap and sell her. Though a tall, broad-shouldered stranger rescues her in time, malicious gossip ruins her reputation. How could her family stand by while Su Liyu face 34Reads—Score—Shelves

   Reader note

   The male lead is a pure and devoted lover, spoiling the female lead rotten.

6. 506 重 Reborn in the 1970s: Her Husband’s Pitiable Act Is All a Scheme 重生七零：老公的可怜都是套路 Jian Tu Shi简图时Modern Romance337k WordsCompleted In her previous life, Wen Yan met Lin Beiye when he had nothing. By then, the man had been through countless hardships, and before long, he died of illness. Overcome with grief, Wen Yan opens her eyes again and finds herself back in 1976. She packs her things and heads to the countryside to find Lin Beiye. But could this universally disliked man really be Lin Beiye? According to Lin Beiye, he was constantly looked down on, yet gentle and kind, and wanted to go to college but had no money... The 1.2kReads9.0Score138Shelves

   Reader note

   I have a very sensitive heart. I can't stand even the slightest bit of angst. As a bookworm for over a decade, I only love sweet and romantic novels. Extremely sweet ones. The male and female leads aren't saints. They're ruthless in dealing with the villains. Clean and decisive revenge for the scum. You definitely won't regret reading this!

7. 507 末 The Apocalypse Big Shot in the 1970s, with a Devoted Male Lead at Her Door 末世大佬在七零，贤夫男主送上门 Yan Jiuqing颜玖卿Modern Romance475k WordsCompleted [1v1 + period setting + sweet romance + 1970s + hero with a leg condition + System] Su Jiujiu was a powerhouse in the apocalypse, where all she knew was killing zombies. She transmigrated into a 1970s romance novel, and the original Su Jiujiu's lovesick nature activated a Lovesick System! She was good at beating people up and killing them. But being lovesick? Her? As if! Let somebody else fall in love instead! “520, you think you can make me lovesick? In your dreams! Either you die, or you make 3.1kReads9.1Score310Shelves
8. 508 麻 I’m at My Wits’ End! Four Sons and a Daughter Send Me to College in the 1970s 麻了！四儿一女供我在七零读大学 Liu Liu Will Surely Get Rich六六一定发财Modern Romance1.0M WordsCompleted [Grandma with incredible fighting power, five adorable kids, mostly everyday life, some awful people, but the protagonist is utterly invincible, satisfying revenge] An Xiaoyun unexpectedly awakens and learns that she is a doomed side character in a lucky heroine story. She is about to die in childbirth, taking her baby with her. Her husband will die after falling into a river from grief, and their four sons will burn themselves out for the lucky heroine, meeting horrible ends. An Xiaoyun is furi 10.5kReads9.3Score1.2kShelves

   Reader note

   Aren't these all examples? 😳😳😳 Especially the last one. The male lead starts out as an idiot who doesn't understand anything but is a glutton and extremely protective of his own. The female lead is gentle and resolute. Most importantly, during the time the male lead was mentally challenged, he even wanted the female lead to be his mother! 🤦🤦🤦

9. 509 七 The 1970s Military Marriage: Reborn, I Make My Husband Blush and His Heart Race 七零军婚：重生撩得老公脸红心跳 Schoolgirl女生徒Modern Romance531k WordsCompleted (Military marriage + adorable baby + everyday family life + warm and cozy daily moments + spirit spring) Ji Wan died at fifty, riddled with illness, and returned with regrets to the end of the 1970s. Now she was twenty-three, living in a military compound. Her competitiveness and overbearing nature had driven her daughter away, and she and her husband were at odds. Her husband's childhood sweetheart was also scheming to drive a wedge between them, watching hungrily for a chance to take her place 1.8kReads7.7Score171Shelves
10. 510 重 A Comfortable Life for Shu Xin in the 1960s 重生六零的舒心日子 Qing Wu卿妩Modern Romance354k WordsCompleted [Strong Female Lead + Sweet Romance + Devoted Husband + Super Strength + Soldier] [A powerful, domineering, and wealthy heroine + a beautiful, delicate, scheming male lead] Shu Xin is a powerful woman born in the apocalypse. Armed with an overpowered cheat, she is reborn in the 1960s of a parallel world. Here, she finds a loving family, and achieves success in both her career and her love life. The male lead, Luo Yue, is a delicate young gentleman who transmigrated from an ancient matriarchal so 11.4kReads9.3Score1.1kShelves
11. 511 七 Sent to the Countryside in the 1970s, I Was Loved at First Sight by a War God 七零下乡知青，被兵王一见钟情了 Hoping for the Mountain, No Snow盼山无白Modern Romance1.3M WordsCompleted Completed [period setting + reborn + pocket dimension + revenge + devoted couple + making money + medical skills + military marriage + feel-good wish fulfillment] In her previous life, Su Niannian was forced to go to the countryside, where two educated youths, Lu Xingguang and Huang Yingying, tricked her out of her money, tormented her, and framed her. After working desperately hard to get into college, she was manipulated by her stepmother, Tao Chunhua, who stole her admission letter and marrie 21.4kReads9.1Score3kShelves
12. 512 孤 A Lone Star Meets the Warm Sun 孤星遇暖阳 An Unknown Novelist不知名小说作者Modern Romance1.1M WordsCompleted [Native-born leads, no pocket dimension, no System, no golden finger, age gap, family and village life, slow-paced, cozy daily life, sweet romance] A word of caution: The leads have vastly different social status. This is not a wish-fulfillment story, and there is no strong female lead. Please don’t read if that bothers you! As Jiang Wenyi nears high school graduation, her unusual family background puts her at risk of being sent to the countryside. Her grandfather wants her to marry a handsome s 6.7kReads8.2Score640Shelves

    Reader note

    A rugged 70s guy!!! The male lead adores the female lead! Their interactions are incredibly sweet, and they both dote on each other! [Masterpiece of Sparrow Food][Masterpiece of Sparrow Food][Masterpiece of Sparrow Food] The female lead is so sweet and adorable, you just want to cuddle with her. The male lead's family perished in a famine, and he's also burdened with a reputation for bringing bad luck to his family, making him a little insecure. I really like the outgoing and generous female lead. They're both very talkative and good at communicating, and they dote on each other. The female lead heals the male lead's wounds from his unfortunate past! The female lead is a spoiled, cheerful, and gluttonous girl, just 18 years old. Her grandfather, a military commander, has a family emergency that requires her to go to the countryside. To repay his kindness and to prevent her from going, he marries the 27-year-old male lead. An incredibly heartwarming and healing slice-of-life story, highly recommended!!!

13. 513 小 The Little Good-for-Nothing Transmigrates to the 1970s and Is Spoiled into Lying Flat by Her Daddy-Type Husband 小废材穿七零被爹系老公娇养躺平 Mu Yuxue, Who Likes Red Spinach喜欢红菠菜的穆语雪Modern Romance1.2M WordsOngoing A new sweet military romance set in a bygone era. Welcome aboard! (Transmigrates to the 1970s, doting husband, pampered and content to lie flat, sweet military romance, no angst, all satisfaction) Modern college student Shi Nian unexpectedly finds herself in the 1970s. After saving Shen Lichuan, an officer gravely wounded by enemy agents, she vanishes into thin air, leaving him convinced he has met a celestial maiden. He holds on to that belief for half his life. When she opens her eyes again, a 13.5kReads7.5Score1.5kShelves

    Reader note

    Newly released period novel featuring time travel, space exploration, and a rugged military romance.

14. 514 七 A 1970s Bride and Her Rugged Husband: A Sweet Young Intellectual Uses Her Spirit Spring to Raise Adorable Kids 七零嫁糙汉，知青娇妻灵泉养萌娃 Murong Xiaoxing'er慕容小星儿Modern Romance1.0M WordsCompleted [Both are devoted only to each other] This man is insatiable. Is he ever going to let me sleep? Before she was reborn, Chu Yunqi hated being married to Mo Qingshan, a rough-hewn man who knew nothing about romance or tenderness. Only when she was dying did she realize his love was the kind shown by a tough man: all action, no words. Reborn on the day she and Mo Qingshan were supposed to divorce, Chu Yunqi suddenly retched and clung to his waist. “Comrade Mo Qingshan, if you dare abandon your wife 2.5kReads9.2Score330Shelves

    Reader note

    Rough-around-the-edges romance, very sweet, super good!

15. 515 甜 Sweet Military Marriage: The Female General Gets Courted in the 1970s 甜蜜军婚女将军在七零被撩了 Dream 100梦想一零零Modern Romance1.0M WordsCompleted [Ancient-to-modern time travel, military marriage, medical skills from the era, martial arts, twins and triplets, unexpected triplets and quintuplets, one-on-one romance, female general and eldest daughter of a duke’s household] The heroine unexpectedly becomes pregnant when her eldest son is old enough for college. She runs away from home without telling her military-officer husband and secretly gives birth to quintuplets. Gu Qingcheng was the mascot of the Gu family army. After ten years of wa 20kReads9.4Score2.9kShelves

    Reader note

    🍀Book 1: Rough and reserved man vs. Delicate and beautiful rich girl🍀Book 2: The female lead is a female general who travels back to the 1970s and has extremely high combat power.

16. 516 七 The 1970s: I Kissed the Crazy Villain by Force to Stay Alive 七零：为了活命我强吻了疯批反派 Shan Yao Jinghua山妖镜华Modern Romance348k WordsCompleted [Spirit spring + devoted couple + face-slapping fun + mutual redemption + tough-guy husband who spoils his wife + male lead can hear the female lead's thoughts] Overnight, she transmigrated into a story as an ugly, overweight, wicked cannon-fodder character. The original owner had forced herself on the story's biggest villain and given birth to three little villains. She raised the children like animals, beating some until they were disabled and selling others off. In the book, the original o 172Reads8.2Score—Shelves

    Reader note

    Rough Man and Sweet Wife Recommendation 😘😘 ① She wakes up to find herself on a secret runaway, caught red-handed by her villainous husband, nearly dying on the spot. The villain is a crazy, rough man, and after being captured, she suffers endless torture. To avoid a tragic ending, she uses all her tricks, her acting skills maxed out, tearfully coaxing and deceiving the villain to clear her name. But she accidentally goes too far, and the villain who once choked her to death ends up holding her. ② Unloved by her parents, she can only reluctantly marry the village bully. On their wedding night, he glares at her with eyes bigger than a bull's and says, "You're my wife, you have to give me ten or eight babies. If you dare to be disobedient, I'll kill you!"

17. 517 恶 Villainess Transmigrates into a Book: She Refuses to Marry the Village Official and Marries the Village Bully! 恶女穿书：不嫁村官，嫁村霸！ Chu Wu Jiu Jiu初五九九Modern Romance605k WordsCompleted Fake village bully + real wicked woman + falls for him at first sight + just trying to survive + intense push and pull in the early stages + super-sweet doting romance later on + powerful couple. After an all-nighter at work, Song Jiaojiao unexpectedly transmigrated into a book and became the wicked female supporting character in a sweet romance novel. She tricked and coaxed the village bully, Gu Nanting, into giving her five hundred yuan as bride-price, then turned around and handed the money t 458Reads6.5Score100Shelves
18. 518 七 The Lovely Military Wife of the 1970s 七零年代俏军嫂 Chestnut, Chestnut, Chestnut, Chestnut栗子栗子栗栗子Modern Romance398k WordsCompleted [No Golden Finger + No Business Ventures + No Buying a Courtyard House] Wen Yu and Shao Wen Ye are complete opposites: one is a pampered young woman from Shanghai, the other a soldier stationed at the border. They have nothing in common, yet their parents' arranged marriage binds them together. Little do they know, this is exactly what Wen Yu wants. To marry the man she's been dreaming about, Wen Yu travels thousands of miles to the southwestern border. At first, Shao Wen Ye takes things as they 8.7kReads8.9Score491Shelves
19. 519 救 Help! The Big Shot Is Being Harassed by a Spoiled Brat 救命！大佬被作精女碰瓷了 Little Lazy Sloth小树懒懒Modern Romance627k WordsCompleted Period setting + transmigrate into a book + self-interest above all + ordinary timespace + no going to the countryside Respect hardship, understand hardship, but don't suffer through it! Lin Ran transmigrated into a period novel as the vicious younger sister of the reborn heroine. Faced with the heroine's overwhelming plot armor, she chose to cling to a powerful patron rather than keep her head down or go completely off the rails. (And this patron wasn't the original heroine.) Oh! A car is comin 9.3kReads8.4Score704Shelves

    Reader note

    I recommend this story of love and hate between a minor, insignificant character and a cunning secretary. It's quite good! [Laughs][laughs][thumbs up]

20. 520 七 A Stepmom from the Seventies Raises Adorable Kids, and a Crazy Big Shot Spoils Her 七零后妈养萌娃，疯批大佬宠上天 Luo Qianqian洛浅浅Modern Romance1.0M WordsCompleted [Transmigrate into a book + period setting + devoted couple + adorable kids + pocket dimension + food + everyday family life] Gu Qinghuan transmigrates into a period novel as a doomed supporting character who dies young. The moment she opens her eyes, she finds herself married to a madman, with two little brats thrown in for good measure. How is she supposed to survive this from the start? Gu Qinghuan says she has a golden finger: keep her husband, who is only mad in name, around to guard the ho 11.5kReads9.0Score1.4kShelves

    Reader note

    A transmigration story set in a historical period, featuring a clean-cut protagonist, adorable baby, a spatial dimension, delicious food, and everyday family life. It's a heartwarming and mutually therapeutic story, super enjoyable, highly recommended!!!

21. 521 七 The Stunning Beauty of the 1970s Turns Her Cold-Faced Officer Husband Into a Henpecked One 七零绝色美人冷面军官沦为妻管严 Ranran's Ran苒苒的苒Modern Romance597k WordsOngoing [Period setting + sweet military romance + transmigration into a book + pocket dimension, which doesn't appear often] A beautiful fair-skinned woman × a cold, reserved military officer who abstains from romance. Both are devoted only to each other. An Ruo has exquisite features and skin as white as snow. She is a true beauty. Cool and distant around others, she's spoiled and always hungry in private. = Oh no! An Ruo realizes she's transmigrated into a book and become a cannon-fodder side charact 918Reads7.7Score299Shelves

    Reader note

    🌿🍉The female lead's brother is a soldier stationed on an island. She goes to visit him, and the male lead, her brother's best friend, picks her up at the train station. He catches her eye and falls in love at first sight. An Ting's sister is also coming to visit. Rumor has it she looks a lot like her brother, almost identical. Everyone thinks it's a pity the girls are all that pretty… Later, someone sees the stunningly beautiful An Ruo, and everyone goes wild! All the single guys exclaim: We were careless!

22. 522 年 The Villainous Tycoon's Wife, Who Died Young in a Period Novel, Is Reborn 年代文反派大佬的早逝前妻重生了 Wild Radish狂野萝卜Modern Romance1.0M WordsCompleted “Sweet-looking black-hearted flower x cold on the outside, warm-hearted, pure-hearted little stray dog” After dying, Zhou Yu unexpectedly learns that she is merely a cannon-fodder side character in a book, while Gu Ye is the story's biggest villain. In the book, she dies in childbirth, and Gu Ye raises their child alone at the bottom of society. Later, Gu Ye makes his fortune and becomes one of the richest men in Shenzhen. Zhou Yu feels reassured when she reads this. Though she and Gu Ye married 6.4kReads8.7Score558Shelves

Other lists with 1970s Marriage Swap: I'd Rather Marry the Factory Director Than a Roughneck