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Author: Zheng Yuhuang, Sudan

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The Irrationality of Reason: Bizarre Behavior in Life Zheng Yuhuang, Sudancompleted Behavioral economics has overturned the "rational man assumption" of traditional economics and is one of the fields of economics that has developed rapidly in the past 10 years. This theory believes that no matter how rational people are, they will still make some unexpected actions, and there are always common laws at work behind these seemingly unexpected irrational behaviors. From barber shop price lists to restaurant menus, from live streaming to "Double 11" and "Black Friday" in the United —Reads9.2Score—Shelves