In concise, accessible language, this book offers a comprehensive account of Louis Vuitton’s century-long history, the founder’s legendary story, and the core of the brand’s fashion spirit. It includes a wealth of rare historical images of Louis Vuitton products, vividly recreating the design details of the brand’s iconic creations and the distinctive work of its designers across generations. Through an in-depth examination of the brand’s intellectual heritage, it reveals the profound connections between fashion trends and the changes of the times, as well as their far-reaching influence on contemporary lifestyles. For readers at large, the book offers a panoramic view of the history of a classic brand. For design professionals, it is also a valuable reference that combines theoretical depth with practical insight. More than a century-spanning journey through fashion, it is an immersive experience of uncovering the cultural codes behind luxury goods.