Reborn in 1987: From Farm Kid to Industrial Powerhouse

Reborn in 1987, with my father gravely injured from the start and my family destitute.

Facing the cold reality, Chen Jianguo clenched his fists. In this life, he would change more than just his own fate!

From leading the villagers in growing pesticide-free vegetables to taking over a township distillery on the verge of bankruptcy;

from outsmarting the local security patrol and winning a trademark battle to fighting fiercely in the provincial capital and taking on the stranglehold of the distribution channels!

With vision that went beyond his time, he laid his plans with precision amid the surging tides of the 1980s.

Pesticide-free vegetables were only the beginning. Old Chunlv liquor made a stunning debut, while building his own distribution network shook the world!

Within the company, he had to overcome the veterans' doubts and break through rigid thinking;

outside, he had to face the squeezing tactics of state-owned giants, technology blockades from international corporations, and even hostile takeovers by financial predators.

Every step kept pace with the times, and every breakthrough embodied the wisdom and resilience of rural China.

This is a passionate legend about empowering agriculture with technology and revitalizing the countryside through industry.

See how Chen Jianguo grows from a humble farmer into a master agricultural craftsman, builds a business empire spanning the primary, secondary, and tertiary industries, and ultimately helps Chinese agricultural products stand proudly on the world stage!

[Read this book and you'll find]

Cutting-edge agricultural technology and business rivalries

The vivid atmosphere of the 1980s and a deep love for the countryside

A roller-coaster rise to success, full of satisfying reversals and devotion to the nation