The Rise of Xu Damao, Reborn in the Siheyuan

Reborn as Xu Damao tells the story of Xu Damao, who gets a second chance at life.

Reborn, Xu Damao is no longer the "troublemaker of the courtyard" who constantly fought with Silly Zhu and was manipulated by Qin Huairu!

From a film projectionist at the steel mill to a stationery shop owner, from a self-employed businessman to a cultural industry magnate worth over a hundred million, he seizes every opportunity brought by reform and opening up. Custom stationery for factories opens up sales, registering a company lets him expand into books and audiovisual products, and he branches into e-commerce, online education, and cultural tourism. He even takes his business overseas, eventually leading the company to a successful IPO and a market value of over one billion!

He no longer gets caught up in petty neighborhood squabbles, but is always there to lend a hand at crucial moments: helping Silly Zhu open a restaurant, fight demolition, and venture overseas, turning "Silly Zhu's braised pork" into a beloved national dish; paying Qin Huairu's medical bills, helping her grandson get into school, and supporting her great-grandson's business, resolving years of old grudges; repairing Yi Zhonghai's television, arranging his birthday banquet and funeral, and helping Yan Bugui settle his accounts, get medical treatment, and learn how to start a business. He even keeps the courtyard's old pagoda tree and leaky rooftops in mind, taking the lead in restoring them and applying for heritage status, until the old courtyard becomes a World Heritage Site.

From the small world of the courtyard to the vast global cultural marketplace, Xu Damao spends thirty years rewriting his life and bringing warmth to the years of everyone in the courtyard. Here you'll find the everyday charm of old Beijing, the tidal wave of opportunity brought by reform and opening up, and the passionate legend of a "bad boy" who rises to become a business leader devoted to those he cares about. See how reborn Xu Damao rides the tide of the times, building his business with one hand and protecting his neighbors with the other, until he becomes the courtyard's pride and joy, admired by all!