Do you often follow hot topics in the middle of the night? Want to be creative and think about going bald? Writing copy until you vomit blood? Is making a hit product like buying a lottery ticket? Is the brand still unable to get out of the circle? The data is bleak, fans are disapproving, and no one even likes the post on Moments? In the final analysis, it's all because you don't have a sense of internet! Internet sense is the water quality of the Internet world, and it is a replicable ability. For the first time, this book comprehensively explains what Internet sense is, how to cultivate Internet sense, and how to use Internet sense, and upgrade your understanding of the logic of online behavior and thinking methods with one click.
After reading this book, you will be able to tease users carefully and use your imagination to play with the brand; you can sell it cutely and make people move; every sentence of the copywriting is heart-breaking, each article costs more than 100,000 yuan, and every product has become a hit!
Reader comments
The methods of cultivating Internet sense described in the book can help us better understand the Internet and communicate with young people. However, I kind of hate that the "post-95s" and "post-00s" are always used as examples in the book. I feel that we, the post-80s generation, have been ignored! But overall, this book is still worth reading.
The methods of cultivating Internet sense described in the book can help us better understand the Internet and communicate with young people. However, I kind of hate that the "post-95s" and "post-00s" are always used as examples in the book. I feel that we, the post-80s generation, have been ignored! But overall, this book is still worth reading.