In a Cultivation World, I Only Want a Good-Quality Death

After transmigrating to the world of immortal cultivation, Lu Changsheng awakens the Immortality System. Whenever he dies, he can revive at the cost of some of his lifespan, and his cultivation increases as he ages. The more he dies, the older he gets; the older he gets, the more invincible he becomes! The more glorious his death, the greater the cultivation he gains upon revival! From then on, the world gains a family of reckless fools who aren't afraid to die! Anyone who picks a fight with Lu Changsheng, be they a demonic overlord or a sect patriarch, will find him utterly unafraid as he comes right up to them. “Hit me! Beat me to death! Eat shit!” But soon, everyone discovers in horror that after they beat the young one, an older one immediately shows up. After they beat that one, an even older one appears, until at last they're killed by their opponent! Before long, a saying spreads throughout the cultivation world: You can provoke an Immortal Emperor, but never the Lu family of the Longevity Clan. Because the Lu family has no oldest patriarch, only an even older one...