This book selects six outstanding Chinese companies, including Feihe, Jianyi, Yadi, Feidai, Xiangpiaopiao and Junzhi, which belong to different industries but have their own characteristics. Based on the author's many years of interviews and research, story-telling narratives and unique and detailed analysis, supplemented by interpretations from practical experts on competitive strategies, this book presents the unique journey of these companies' sudden rise in an increasingly competitive business environment. Through the review and interpretation of these cases, this book not only interprets the scholar-bureaucrat spirit of Chinese entrepreneurs in "cultivating Qi Zhiping", but also provides new inspiration for Chinese entrepreneurs to break through the suppression of competition, get rid of bloody price wars, find growth momentum, and clarify the direction of innovation. Taking this book "The Great Competition: Practical Cases of Competitive Strategies of Chinese Enterprises" as a guide, readers can learn a new knowledge to win market competition and lead industry development, and finally find a new key to transform internal resources into external results more effectively and efficiently.
Reader comments
Just like my business friends, they often face competitive pressure. The cases in this book gave me great inspiration and helped me understand the need for clear strategies and unique ideas in competition. Moreover, the stories in the book are very vivid and not boring at all. I think this book is not only suitable for entrepreneurs to read, but also for ordinary people like us. It can help us better understand the nature of business competition.
Just like my business friends, they often face competitive pressure. The cases in this book gave me great inspiration and helped me understand the need for clear strategies and unique ideas in competition. Moreover, the stories in the book are very vivid and not boring at all. I think this book is not only suitable for entrepreneurs to read, but also for ordinary people like us. It can help us better understand the nature of business competition.