The planning, construction, investment promotion and operation of industrial parks are a profound knowledge. Many colleagues in the industrial real estate field are either proficient in investment promotion or operations, and are simply unable to fully participate in every aspect of the industrial real estate project. Through years of exploration, summary, and practical experience, the author of this book draws on the experience of industry leaders, and uses the "PBOS" model to focus on the full-chain service process of industrial real estate projects such as market expansion, industry positioning, product design, industrial investment, and park operations. He systematically introduces the solutions to each key node of the industrial park project in a 360-degree manner, so that readers can have a comprehensive understanding of the industrial park project and provide targeted guidance for practical work.
This book is suitable for senior managers of industrial parks and industrial real estate projects and readers who are interested in this industry.
Reader comments
This book is very practical! Through years of practical experience, the author systematically introduces the key nodes of the industrial park, as well as cases, tools and methods. It is very down-to-earth and feels very helpful for practical work. Moreover, the author's writing style is also good, clear and easy to understand. I think this book is worth reading for those who are engaged in industrial parks or real estate projects.
This book is very practical! Through years of practical experience, the author systematically introduces the key nodes of the industrial park, as well as cases, tools and methods. It is very down-to-earth and feels very helpful for practical work. Moreover, the author's writing style is also good, clear and easy to understand. I think this book is worth reading for those who are engaged in industrial parks or real estate projects.