What are the rules to follow for an enterprise to become bigger and stronger? In fact, successful and viable companies all have certain similarities. This book discusses this series of issues and presents readers with 18 skills to make a small company bigger and stronger: entrepreneurship, strategy, management, leadership, talent, execution, quality, brand, marketing, innovation, information, relationship, culture, thrift, finance, professionalism, competition, and prevention of failure.
Reader comments
This book is really good! As a mother who just gave birth to a child, I am not very interested in business management books now, but the book "Research on Strengthening the Company" made my eyes shine. In the book, the author Zhang Jie summarizes the experiences of many successful companies and reveals the rules for making companies bigger and stronger. The content of this book is very practical. It is not only suitable for entrepreneurs and managers to read, but also for ordinary readers to understand the basic knowledge of business management.
This book is really good! As a mother who just gave birth to a child, I am not very interested in business management books now, but the book "Research on Strengthening the Company" made my eyes shine. In the book, the author Zhang Jie summarizes the experiences of many successful companies and reveals the rules for making companies bigger and stronger. The content of this book is very practical. It is not only suitable for entrepreneurs and managers to read, but also for ordinary readers to understand the basic knowledge of business management.