Why are there some industries that e-commerce cannot shake? Why are some industries accessible to individual entrepreneurs? "Winning in Chinese Fast Food" aims to analyze and sort out the operations, profit models and development trends of Chinese fast food, an emerging industry, and Chinese fast food chain franchises, an emerging industry in the information age where e-commerce has impacted traditional industries.
The large number of detailed cases in the book are the summary of the author's many years of work practice and the result of integrating theory with practice. For entrepreneurs who want to open a store or are currently opening a store, these real cases are vivid, focused, and highly targeted, and will definitely bring them specific, direct, and effective guidance and help.
Reader comments
This book is very good! It analyzes the operation and profit model of the Chinese fast food industry, and also mentions development trends, which is very helpful for people who want to start a business. The cases in the book are also very detailed, and the author's experience summary is very beneficial. I particularly liked the part about e-commerce and traditional industries, which gave me a clearer understanding of my future entrepreneurial direction.
This book is very good! It analyzes the operation and profit model of the Chinese fast food industry, and also mentions development trends, which is very helpful for people who want to start a business. The cases in the book are also very detailed, and the author's experience summary is very beneficial. I particularly liked the part about e-commerce and traditional industries, which gave me a clearer understanding of my future entrepreneurial direction.
A really useful book!