Starting from Scratch: Owning Your Own Restaurant

In recent years, my country's catering industry has developed very rapidly. According to statistics, the growth rate of the catering industry is more than ten percentage points higher than that of other industries. Our country is ushering in a period of great development of the catering industry, with huge market potential and broad prospects. But as an operator, how can we maximize our profits and get a corresponding return for every penny we invest? This book explains the internal business rules of catering companies for entrepreneurs, explores the marketing skills and business methods necessary for the catering industry to become bigger and stronger, explores any possible hidden dangers and provides effective solutions, thereby helping catering industry operators overcome obstacles to growth and find ways to grow bigger.