History Is a Business School

"Bleeding historical experience, undefeated business wisdom! A management book that draws on classic cases from Chinese history and integrates Chinese and Western wisdom. Hu Deping, the author of "Why China Wants to Reform: Remembering My Father Hu Yaobang", and Professor Xiao Zhixing from China Europe International Business School sincerely recommend it! "History is a Business School" selects key stages, famous events, and important figures from Chinese history as cases for analysis, and quotes the best ideas from Western management, economics, marketing and other works. Most of them are translated by the author from the original works. It strives to be honest and elegant; it also integrates a large number of classic contents from ancient Chinese poetry. It not only embodies the exquisite insights of the ancients of "cultivating oneself, harmonizing the family, governing the country and bringing peace to the world", but is also connected with modern business management ideas, and can also enhance the humanistic cultivation of entrepreneurs and managers. On this basis, the author expressed his own voice, proposed three major organizational archetypes in Chinese society, and discussed their influence and inspiration on modern organizations. He elaborated on many viewpoints such as paying attention to the value of "benevolence" in management, being good at running an undefeated strategy, transcending personal limitations in leadership building, cultivating loyalty in human resource management, guarding against "horseman politics" in employing people, and finding "sustenance" from tradition in brand building. The focus of this book is not to tell historical stories. The author believes that telling stories in an almost catchy way is more suitable for entertainment after dinner. For entrepreneurs and managers, reading history is to learn valuable wisdom and lessons from the common experience of the Chinese nation, so as to gain inspiration that can help solve practical problems. "