With fluent thinking and popular language, this book introduces the development history of Wal-Mart in the past half century to readers, interprets Wal-Mart's successful experience in dominating the world, and focuses on analyzing Wal-Mart's unique features in price strategy, service concept, logistics management, cost control, competition strategy, product selection, incentive system and corporate culture.
Reader comments
The writing style of this book is easy to understand and the writing style is smooth, making it easy for people to understand the success of Wal-Mart. I especially like the Wal-Mart service concept mentioned in the book. They really put customers first and do everything possible to satisfy customers. Moreover, the author's analysis of Wal-Mart's pricing strategy, logistics management, etc. Is also very thorough, which gave me a deeper understanding of business operations. All in all, this is a very enlightening book and worth reading!
The writing style of this book is easy to understand and the writing style is smooth, making it easy for people to understand the success of Wal-Mart. I especially like the Wal-Mart service concept mentioned in the book. They really put customers first and do everything possible to satisfy customers. Moreover, the author's analysis of Wal-Mart's pricing strategy, logistics management, etc. Is also very thorough, which gave me a deeper understanding of business operations. All in all, this is a very enlightening book and worth reading!