Food Entrepreneurship: My Malatang Is Open All over the World

Lin Wan has been working quietly in the night market for two years with her authentic Sichuan flavor spicy hotpot. With the collapse of competing products, her stall became popular and she embarked on the road of entrepreneurship. From street stalls to chain stores, from working alone to forming a professional team, she worked steadily to resolve many crises such as peer conflicts, capital calculations, and taste games. Build factories, set standards, expand stores, and let branches take root in every city across the country. It not only deeply cultivates the domestic market, but also breaks through regional barriers, brings Chinese snacks to the world, and creates its own Chinese food legend with a bowl of hot fireworks. Lin Wan has continued to expand and the brand has established a foothold across the country. Lin Wan has not stopped. The team went overseas, transcending cultural, regulatory and dietary differences to bring the spicy and delicious flavor across the ocean. All achievements depend on hard work and perseverance. A pot of spicy hotpot, half a fire. Lin Wan cooks delicious food with ingenuity and builds a brand with word-of-mouth, eventually turning street snacks into a Chinese catering business card that is popular around the world. The female protagonist starts a business and opens a store. It mainly talks about how the heroine started from a roadside stall, opened a branch, and opened her own brand all over the world. It is a story about farming without any system and cheats, and adopts a realistic entrepreneurial style.