Jinxiu 1983, It's Really Fun to Be the Factory Director

Reborn in 1983, Lu Sizhe took over a private garment factory with only 87 yuan left in the account. No machine? Fine! No channel? Don't be afraid! No order? Better! Lu Sizhe skipped production directly and used a Seagull camera and a fashionable model to shoot a fashion album that shocked the overseas Chinese community, and he was reluctant to receive pre-sale orders. A fashion show was held in front of a department store, and citizens watched, causing traffic to come to a standstill. The next day's newspaper headlines read: "The director of Jinxiu Garment Factory makes bold innovations and models take to the streets!" Introduce employee stock ownership, turn workshop directors into partners, and rivals poach employees? Sorry, we are all shareholders. When the Suzhou embroidered cheongsam was presented to the Paris exhibition, foreign businessmen exclaimed: "This is a luxury product from the East!" ..... This is a story about an advertising man using his imagination to change the times. It is also a legend about how a picture book became the shining light of domestic products. This book is also known as: "The Rise of the National Trend in 1983: My Road as a Factory Director", "Starting with 87 RMB, I Turned a Bankrupt Factory into a National Brand".