Feican: a Record of Mortal Entrepreneurial Counterattacks

Zhang Mo, who was heavily in debt, used 45 "Feican" trademarks as his only bargaining chip and started "undifferentiated licensing" by learning from the Western model. From persuading the first small factory to sign a contract, to quickly covering clothing and home furnishing categories, it relied on licensing fees to get out of trouble in the first month. The product's low price and high volume opened up sales, and the manufacturer's profits fed back the cooperation, allowing him to break out of the desperate situation of solving the problem of food and clothing, and ignited his ambition to build "Flying Silkworm" into a well-known authorized brand. This is a story based on reality and fantasy. If you have the ability, it may be possible to complete the counterattack in this book! You can even think of this book as a novel adapted from a huge business plan. It is very close to reality, it just depends on whether you have the courage to realize it. Why don't I do it? I have social skills issues. I don't know when I got social phobia. So much so that I planned the development path of Feican brand and made all the preparations, but I couldn't leave the house because of social phobia! His autism has become severe enough that he stays at home and writes novels. Therefore, I can only write my ideas into the novel and let the protagonist Zhang Mo realize my dream for me! Of course, if this novel can bring you a little inspiration, it will also make me extremely honored! Solemnly declare: This novel is purely fictitious, and any similarities are purely coincidental! The brands and companies in the story have nothing to do with the real world! Here is a tribute to all the industrialists working in all walks of life!