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Chasing Dreams, Innovation, and Novelty: a Study of Youth Literature Magazines

Wang Xiaohong Zhang Shuoxun

196K0

Since the 1990s, with the rapid popularization of Internet multimedia technology in my country, mass media have fully participated in and effectively promoted the rapid evolution of Chinese literature. Magazines and books are the latest manifestation of media integration in the new era. This work selects youth literature magazines under the new literary ecology as the research object. It starts by sorting out the development history of youth literature magazines, and uses theories and research methods from multiple disciplines such as literature, sociology, and communication to analyze the external ecological changes of youth literature magazines and their impact and related changes on many factors such as writers (editors), texts, readers, communication media, and marketing channels in the internal ecology. On this basis, it further explores the narrative strategies of youth literature magazines and the dilemmas and possible solutions for youth literature magazines under the new literary ecology.