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The Sassoons: the Rise and Fall of a Jewish Business Empire (latitudes and Longitudes Series)

(uk)joseph Sassoon

244K0

A family legend of the "Oriental Rothschilds", a historical apocalypse that shocked the European and American world, and a book of ideas that explains the logic of corporate expansion over the past century. If you understand the rise and fall of the Sassoon family, you can gain the supreme wisdom of business management. This book describes the arduous journey of a Jewish refugee family named Sassoon from the 19th to the 20th century as they continued to make progress during their years of exile, traveling across Asia and Europe, and building a huge business empire from nothing. In the book, the author uses the style of a novel and detailed historical materials to reveal the secret past events of several generations of the Sassoon family, and also reveals the important role of the Sassoon family in 150 years of world history: from the American Civil War to the decline of Britain; from the Opium War to the Second World War; from primitive commodity trade to emerging industries, they have been deeply involved in it, influencing the pattern of the entire world. This book takes readers into a fascinating world full of politics, business, war and humanities. It is a rare historical masterpiece.