Du Heng, thirty-nine years old, has failed four times in starting his own business, and his bank card balance is only a little over one thousand. He rented a 35-square-meter takeout shop in a village in the city and sold braised pork rice. He made more than ten orders a day, but he couldn't even earn back the rent.
When he was desperate, he accidentally activated the "God of Cookery System" and entered a mysterious realm of cooking that did not occupy real time. Su Lan, the daughter of the God of Cookery, appeared and said that she made a bet with the God of Cookery. As long as she helped him open 10,000 chain stores, she could return to the real world from the secret realm.
Let a takeaway shop that can't even pay next month's rent open 10,000 stores? Du Heng felt that this was even more outrageous than reaching the sky.
But Sulan didn't care about this. On the first night, he was forced to practice braised pork, accurate to the gram; on the second day, he relied on system functions to eliminate three malicious negative reviews; on the third day, he was pointed out a new path - avoiding the red sea of braised pork rice in 40,000 restaurants, and making Xinjiang hand-pickled rice, which is available in less than 1,000 restaurants across the country. From one takeaway shop that no one cares about, to two, ten, or a hundred... Du Heng gradually discovered that what Sulan taught him was to make dishes into standards, standards into systems, and systems into brands. But the further up the road, the more ruthless the opponents become: malicious reports, supply chain interruptions, money-burning competition and encirclement and suppression, and the platform is full of pitfalls.
The system gave him three things: the "evaluation eye" can see through malicious negative reviews, the "accidental backtracking" can do it again, and the "process deduction" can predict the consequences. But he still has to do everything by himself, no matter how big or small, and he still has to bear every consequence by himself.
This is the story of a middle-aged man who was forced into a corner by life and relied on a pot to pull himself out of the mud step by step.
Concept: On the verge of bankruptcy, middle-aged man, takeaway shop, chain store, chain store of ten thousand stores