This work is based on Ye Dewang's industry experience and tells the story of how a post-80s man born in Jinjiang deeply cultivated, accumulated, and stayed true to his heart in the footwear and apparel industry, and determined to become a new generation of industry leaders.
The work focuses on the protagonist's industry structure, business philosophy and development vision, demonstrates his local-based and long-term business attitude, and conveys the Southern Fujian business spirit of being pragmatic and enterprising, and daring to venture and fight.
The full text is an original documentary-style literary work, which does not involve fictional, exaggerated or unverified content. It aims to present the growth and thinking of an industry practitioner.
Purpose: to show the pattern and persistence of practitioners in China's footwear and apparel industry in the new era.