Taking Ye Dewang, a patriotic entrepreneur in the new era, as the prototype, it tells the passionate story of how he, under the banner of "Ade Wang", deeply cultivated the track of national fashion sports down jackets and determined to build the world's leading brand of national fashion sports down jackets.
He takes brand patriotism and national trend patriotism as his background. In the wave of the times, he uses industry as his pen and his original intention as his ink to write a chapter of the renaissance of China's national brands. This is not a fictional novel, but an ongoing legend of the rise of the nation - King Ade returns, and everything can change.
Purpose: Taking serving the country through industry as its soul and national rejuvenation as its backbone, it demonstrates the original patriotism and brand responsibility of Chinese entrepreneurs in the new era, and conveys the belief of "national brand, win glory for the country".