She gave up her pinnacle career overseas, only to face a broken family and company heavily in debt when she returned.
Lin Wei, a 28-year-old elite from a top business school, resolutely returned to China to save her father's time-honored traditional Chinese medicine brand "Jishitang" which was on the verge of bankruptcy. What she faces is not only cold debts and old equipment, but also her father's stubbornness in adhering to tradition, the cold liquidation of capital, and a broken father-daughter relationship.
The plaque of "Ji Shi Tang" was covered in dust, and the medicinal aroma was replaced by a musty smell. The messenger of capital, Lu Zhixing, came with an almost humiliating acquisition agreement, asserting that the old factory was worthless.
But Lin Wei said: No.
She wants to use modern business logic to awaken the sleeping ancient prescriptions; use online precision marketing to break through rigid channels. What she has to repay is not only the debt of the bank, but also the debt of her father's reputation, the debt of family emotions, and the debt that the times have thrown to traditional enterprises.
This is a head-on confrontation between the new generation and old ideas, a dangerous game between ingenuity and capital, and an affectionate story about cost, redemption and inheritance.
When capital sieges, copycat slanders, and internal betrayals follow one after another, can she lead "Ji Shi Tang" to a path of nirvana and rebirth on the edge of tradition and innovation?
"Father's Debt Repays" - This is not inheritance, but transcendence; not compromise, but new life.
Intent: To inherit the past with responsibility and repay the future with innovation.