It tells the touching story of a Mongolian girl, Qiqige, who returned to the grassland from the city to support her hometown. As a "Golden Phoenix" who graduated from a key university, Qiqige once worked in a Fortune 500 company in Beijing and lived a glamorous but tiring urban life. When the news came that her grandma was seriously ill, she returned to her hometown of Horqin Grassland. She originally planned to only visit relatives for a short time. However, after witnessing the herdsmen getting into trouble due to market pressure, she resolutely quit her high-paying job and chose to take root in her hometown and devote herself to rural revitalization.
Faced with doubts about traditional concepts and the distrust of herdsmen, she used modern knowledge and Internet thinking as weapons to promote ecological breeding, establish cooperatives, carry out short video live broadcasts to promote goods, create her own brand "Huolin River Wind", and lead the villagers to realize their own production and sales, getting rid of the exploitation of middlemen. From being ridiculed as "reading stupid" to winning the support of the whole village, Qiqiqi not only brought high-quality grassland agricultural and livestock products to the country, but also restored the degraded grassland ecology and awakened people's recognition of local values.
This is not only a story about returning home and dedication, but also a youth hymn for young people in the new era to find a balance between tradition and modernity and rebuild their homeland with love and wisdom. As she said: "I am not back, I am starting again, and we are all starting again together."
Purpose: Return to hometown and dedication