Fanqie library
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Every Fanqie book we index, searchable by title, author or tag.
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Who Doesn't Know Ning Gaoning?
He is one of China's most influential business leaders and one of the business leaders who is influencing Chinese management. Strategic leadership and mission journey, managers and leadership, management models and evaluation systems, corporate culture and rebranding, headquarters issues and process construction... This book provides readers with a comprehensive and in-depth interpretation of how Ning Gaoning managed the transformation and re-engineering of two "dinosaur-level" companies, China
34Reads8.5Score—Shelves
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In the Name of Sport: Sports Marketing in the Post-Olympic Era
The 2008 Beijing Olympics has ended, and the marketing effects of the companies that vigorously participated in Olympic marketing have become clear. This book also conducts a comparative analysis of the performance of various companies during the Olympics. Many companies have entered the post-Olympic marketing era, and many companies have even ceased operations at all. However, sports marketing is actually a long-term process. In addition to top global events such as the Olympic Games, various s
2Reads8.1Score—Shelves
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Cofco's Fate Before and After Ning Gaoning Landed in Beijing
The book "COFCO's Destiny" expresses an innovative view through the reconstruction and transformation process of COFCO, an old foreign trade company, that is, state-owned enterprises are undergoing a "differentiation" in the future: one is a modern new state-owned enterprise that is mainly market-oriented and seeks breakthroughs from the property rights system system and corporate management system to become a new market competition subject; the other is a strategic state-owned enterprise that i
—Reads7.8Score—Shelves
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Large State-Owned Enterprises: Sixty Years of Ups and Downs for the "Eldest Sons" of the Republic
Who are they? What kind of suffering and glory did they have in the past? Where will their future go? And why are they being questioned now? As an important part of China's economic reform, the reform of state-owned enterprises has been proceeding in a stumbling manner over the past ten years. People once had good intentions and longings for them, but they have become more and more "deviated" in people's expectations. Nowadays, on the one hand, state-owned enterprises continue to grow bigger and
—Reads8.2Score—Shelves