The moment Lin Ran opens his eyes, he finds himself bound to a stake, with firewood piled around his feet. The king watches over the execution as the archbishop reads out the charges: "The reincarnation of the seed of world destruction! Purify him in holy fire!" The torch falls, and flames surge into the sky. Just as all hope seems lost, a chime rings in his mind: "A massive amount of hatred detected. Infamy System activated. Exchange for fire immunity?" Without hesitation, he makes the exchange. The flames burn for three days and three nights. A figure rises from the ashes, brushes off the sparks, and grins. "Everyone, I'm here to destroy the world. Could someone give me a set of clothes first?"
But this "seed of world destruction" is a lie, fabricated by a great power seeking to unite the continent. Yet the entire continent believes it. His golden finger works like this: the more people hate him, the stronger he becomes. Infamy points can be exchanged directly for battle aura, magic, and divine arts. The price is that if they accumulate too much, demonic energy will truly consume him. Hunted by three great empires, he secretly investigates the truth. Robbing the rich to help the poor is called an attempt to win hearts and minds; stopping monsters from attacking a city is called a failed summoning; rescuing a princess is rumored to be an attempt to control the royal family with demonic power. Every good deed he does is recorded as an even greater crime, yet his infamy points soar and his power rises. More absurdly, a band of outcasts and desperadoes discarded by society worship his image as a "demon lord" and come to join him. Forced to play the great villain, he does good under a reputation for evil and hunts down the mastermind before he is wholly corrupted by demonic power. The truth is that the prophecy of world destruction was no baseless rumor, and the true savior is none other than the man burdened with the name of its destroyer.