The Eighties: Building a Hundred-Billion-Yuan National Brand and Winning Over a Stoic Tough Guy

In her previous life, Su Ya was the most obedient shadow under Zhou Muqing's wing. Desperate to pay for her younger brother's bone-setting treatment, she signed a marriage contract in a moment of helplessness. In return, she endured ten years of cold abuse from the Zhou family and died a tragic death from severe bleeding in the dead of winter. Reborn in 1983, back in that stifling, oppressive summer, Zhou Muqing slides five hundred yuan toward her. Behind his gold-rimmed glasses, his confidence is dripping with condescension. “Su Ya, if you don't sign, your brother will be crippled.” Her face pale, Su Ya digs her fingers into her palm and rasps out two words: “I won't marry you.” She turns away and, with flower hair clips sewn from scraps late into the night, saves every last penny for her brother's medical bills. He Ye, the stern “Living Yama” feared for miles around, is always frowning as he calls her “delicate, like a noodle.” But when thugs surround her, he kicks open a wooden door and shields her with his broad back. From hair clips that sell for a dime, to ruffle shirts that take the provincial capital by storm, to “Ya Yu,” a Chinese fashion brand that goes global. With every stitch, Su Ya proves: I'm better off without you. And as for that stern man who says one thing but means another, why do his ears turn red the moment he touches her hand?