On the first night when Lan Xu was laid off and returned to the village, she heard a ghost crying at the entrance of the village.
As a former new media operator, her first reaction was not fear, but - the sense of propriety in this crying voice is very good, but what is the path to monetization?
She stayed there for three days and discovered that the so-called Night Crying Woman was her second aunt pretending to be her. The dough is made of flour, and the iron chain is a dog leash borrowed from Blacksmith Li. The entire business has been passed down for four generations, and the core KPI is "giving villagers a place to vent their emotions in the middle of the night." Okay, since it's an IP, let's do it as a hit. She designed a cyberpunk skin, a worry-relief mailbox, and a Douyin live broadcast for Ye Crying Po. On the day her fans reached 500,000, Lan Xu discovered a line of text on the inside of the edge of the well:
"Stop looking, come down and play."
The girl who had been dating for forty years at the bottom of the well poked her head out and smiled at her.
——It turns out that in this ancestral business, the real customers have always been in the well.
