On the night of the 1998 World Cup in France, 18-year-old Shi Yanzhou was unexpectedly reborn. After spending twenty years in his previous life to launch a milk tea brand, when he opened his eyes, he found that he was being scolded by his class teacher as "promising" - his parents had just been laid off, and the whole family was crowded into a 20-square-meter tube building. The original owner insisted on dropping out of school to set up a stall to sell sugar water.
This time, he was no longer confused. Using the leftover canned peaches and tapioca flour at home, he sold his first pot of gold in a square where fans gathered. Starting from the 10-square-meter "Bingshuang Tang Shui Shop" at the school gate, to winning an order of 100,000 from RT-Mart, defeating the Taiwanese milk tea brand, deploying new channels in Internet cafes, and overcoming the SARS crisis... Shi Yanzhou stepped on every opportunity and ran with "Xiao Yan Tang Shui" all the way.
In the past twenty years, he has experienced counterfeit shop sieges, quality control turmoil, and foreign short-selling. He has also seized the dividends of the era of draft naming, e-commerce explosion, and national trend co-branding. More importantly, Shen Tang, the work-study girl who helped him pass the cup, changed from a stall partner to a side-by-side lover, and eventually became the boss lady of his tens of billions milk tea empire.
This is a story about rebirth, entrepreneurship and original intention. When Shi Yanzhou, who has a net worth of tens of billions, finally returned to Jiangcheng under the overpass and opened his two-yuan-a-cup candy shop, people realized that true success is not about how much money you make, but about being able to return to where you started no matter how far you go.