Lin Xiaotao traveled through time, and in front of her was a dilapidated home: her father, Lin Dashan, was once the best bamboo weaver in the village. After his wife died of illness, he indulged in gambling and owed 30,000 yuan in gambling debt; his younger brother dropped out of school at the age of fourteen and made a living by selling low-quality bamboo weaving.
Bite! Activate the "Intangible Cultural Heritage IP Empire" system!
[Task: Activate Lin Dashan's identity as a craftsman]
Lin Xiaotao picked up her father's rusty bamboo splitting knife and walked to the casino - using the bamboo splitting knife to awaken the memory of the craftsman, and using the last words of his deceased wife to crush the gambling dream! Lin Dashan cried bitterly and repented, and picked up the bamboo splitting knife again.
From the first bamboo cell phone holder sold for 50 yuan to the first big order of 500,000 yuan; from setting up a stall to selling on an e-commerce platform; from Qingxi Village to Paris Fashion Week; from bamboo baskets to limited editions of Louis Vuitton and Hermès; from being ignored to the intangible cultural heritage of mankind.
In ten years, the Lin family has grown from a debt of 30,000 yuan to an asset of hundreds of millions, and "Xie's Bamboo Art" has become the world's number one bamboo weaving brand. Lin Dashan stood on the UNESCO podium and introduced Chinese bamboo weaving to the world - this is not a commercial counterattack, but a cultural renaissance.
Bamboo weaving is not only a craft, but also a culture; inheritance is not only a skill, but also a spirit. One family and one bamboo weave the ultimate beauty of oriental aesthetics and the eternal light of Chinese culture.
"Dad, what is bamboo weaving?"
"Bamboo weaving is - heart."
As long as there are still people making bamboo weaving, bamboo weaving will be passed down forever.