Business genius Lin Xiao fails her tribulation. When she opens her eyes, she's become a low-level rogue cultivator in the cultivation world, buried in debt and with a damaged spiritual root. A mountain of spirit-stone debt weighs her down, while vicious enemies are after her life.
At the end of her rope, she looks at this "backward" world, where people communicate with jade slips and entertain themselves by going into seclusion. She resolutely pulls out her family's ancestral work, Internet Thinking and Business Blueprints, and founds Three Realms Online, a livestreaming company.
From then on, the cultivation world's style takes a complete turn:
Sword-flying lessons become paid livestreams, Pill Dao grandmasters are forced to go live and refine "failed pills," mighty demon kings sell cute performances through tearful eyes to climb the rankings, and aloof immortal lords study The Secrets of Traffic: A Crash Course to make the trending list.
While all three realms become obsessed with ranking battles, trending headlines, and fan wars, the mastermind Lin Xiao is counting spirit stones until her hands ache.
Until one day, the mysterious Demon Venerable, who lurks in her livestream under an alt account and showers her with gifts to become her top supporter, corners her in the empty cave residence that serves as her chairman's office. He winds a strand of her hair around his finger, his tone dangerous: "Boss Lin, surely it's my turn to get an appointment with you now?"
At the same time, a message talisman from the Heavenly Dao Administration Bureau explodes in a burst of golden light before her: "Warning! Your company's business model has seriously disrupted the balance of the three thousand planes. Cease all 'internet cultivation' activities immediately!"
Lin Xiao looks up at the Demon Venerable, smiling faintly, then at the glittering warning. She hands over her next proposal: "Your Excellency, distinguished officials from the Bureau, would you be interested in discussing exclusive official sponsorship?"
