At two o'clock in the morning, the Starlight Advertising Building is still brightly lit. In the sales office on the 23rd floor, the sound of keyboard tapping and the clink of coffee refills interweave into the background sound for people returning home at night in the city. Zhongli Lulu rubbed her bloodshot eyes, her fingertips ran across the densely packed proposal PPT on the laptop screen, and there was still a trace of coffee stains on her eyelashes - this was the third consecutive night she had worked overtime. In order to win the annual promotion contract for the "Yunjing Shanfang" high-end cultural tourism project, the entire team was dragged into this battle without smoke.
"Sister Lu, the creative department has just sent over the final version of the visual plan. Do you want to take a look at it?" Intern Lin Xiaoyu ran over with a tablet in her arms, her face showing the unique excitement and exhaustion of young people, but the dark blues in her eyes could not hide the tiredness of staying up late for days.
Zhongli Lulu took the tablet and quickly slid her fingertips on the screen. As the sales manager of Xingmang Advertising, she not only needs to meet customer needs and formulate sales strategies, but also controls the direction of creative output throughout the process to ensure that every plan can accurately hit the core demands of customers. "Yunjing Shanfang" is a notoriously difficult customer in the industry, and the project leader Shen Mingyu is even known for being "critical". The proposals of the first two bidding companies were rejected on the spot by him on the grounds that they "lacked soul" and "did not understand the psychology of high-end customer groups."
"The visual style is too conservative.
