Reborn in 1988: Selling Jianbing to Become a Tycoon

[Period drama + no System + not a mindless power fantasy + building a business] Chen Mo, a celebrity chef, is reborn in 1988. Starting with his signature hand-grabbed pancakes at a street stall, he uses an influencer's instincts to build a brand, open a chain, host food festivals, and launch a food industry. Every step he takes is perfectly in tune with the times. While conservatives mock him for not doing a proper job, his Huaxia Cuisine brand has already gone international, conquering the world's taste buds with nothing more than a wok and making him the richest man in the world!