Synopsis of Li Mingyuan's Thirty Years in Real Estate
Part One: At the Crest of the Wave (1994-2023)
Li Mingyuan, a former bricklayer, rises from an entry-level sales job to become the founder of Vision Real Estate during China's thirty golden years in property development, relying on his courage and integrity. He faces the industry's headlong growth, the pain of government controls, financial crises, and tests of trust. Holding firm to his standards for quality, he leads the company away from extensive development and toward becoming a "sustainable urban living services provider." The story portrays a generation of private entrepreneurs struggling, making choices, and searching for meaning amid the tide of the times.
Part Two: A New Era (2024-2054)
After his daughter Li Xingchen takes over, she leads the company through technological revolution and climate challenges. Rejecting an arranged marriage into a wealthy family, she chooses instead to marry Jiang Yuan, an idealistic young man from a farming family. Together, they bring humanistic care to the development of smart cities. The company weathers overseas expansion setbacks, the disruption of virtual reality, climate migration, and other challenges, ultimately joining the Fortune Global 500. The story explores how commercial civilization and the human spirit can be united and passed down, showing the path Chinese companies take as they transform for the future.