Introduction to the work (498 words)
Su Wan, a sophomore in the Chinese Department, is a stubborn girl who is the inheritor of Su embroidery. In order to raise medical expenses for her sick and hospitalized grandmother, she squeezed in her spare time to start a live broadcast of Su embroidery. However, because she did not know how to operate it, the live broadcast room was so deserted that there were only 7 viewers, and netizens complained that she was "old-fashioned". The needlework on the embroidery bandage hides the warmth of life, but the reality of the gap in medical expenses makes it almost impossible for her to survive.
By chance, Jiang Yi, a junior at the business school, caught the live broadcast. As a "data genius" in the innovation and entrepreneurship circle, he had just completed a survey on "campus intangible cultural heritage" and was attracted by the highly restored campus cherry blossom tree in Su Wan's embroidery, and was even more moved by her persistence in adhering to intangible cultural heritage. Just when he made a bet with his roommate to "make a niche account popular in three months," Jiang Yi took the initiative to extend an olive branch: "There is a problem with the operation method, I will help you change it."
One insists on the authenticity of embroidery, and the other is good at business operations. The two have developed a tacit understanding of each other from the point of view of each other. Jiang Yi used data analysis to optimize the live broadcast and launched the "campus scene embroidery + story" model; Su Wan used exquisite embroidery skills to embroider the youthful thoughts of her classmates into fabrics. From "customized embroidery badges during graduation season" to "intangible cultural heritage entering campus", the popularity of the live broadcast room has skyrocketed, and the two also developed a secret love in the process of overcoming the infringement crisis and raising medical expenses together.
This is a two-way journey between intangible inheritance and youthful growth. When the gentle embroidery girl meets the cold-blooded academic master, the embroidery needle seizes time, and the operation plan hides tenderness. They not only make Su embroidery popular on campus, but also gain the sweetest love on the road to protecting tradition.