The story takes place in an open coastal city in the late 1990s. The heroine Lin Wanzhao, a young designer who is extremely talented in fashion design but has a cute and unsociable personality, is unemployed because her work was plagiarized and framed by her colleagues, and she fell into a low ebb in life. When she was most embarrassed, she accidentally met Xie Siman, a rich second-generation male protagonist who was "experiencing life" and reforming his old clothing factory. Xie Si Ran looks arrogant and unruly, but is actually smart and capable. He sees through Lin Wanzhao's talent and dilemma at a glance. In the name of cooperation, he "abducted" Lin Wanzhao into his clothing factory. One of the two took charge of design, and the other focused on production and marketing. Together they started the road of struggle to create a domestic brand in the fashion wave of the late 1990s. The highlight is the detailed depiction of the social landscape and the hardships of starting a business in the 1990s, the chemical complementation and pull between the cute female protagonist and the sassy male protagonist, and the inspirational process of the protagonist's counterattack with her true talent and hard work in a setting without a golden finger.