In Songjiang Prefecture during the Ming Dynasty, the cotton textile industry was prosperous, but it was also extremely involved. Su Jinniang, the beautiful mother of the Su family, had a bad start: her family was poor, her mother was seriously ill, her younger brother was crying for food, and the few pieces of cotton cloth that the family relied on for a living were unsaleable and no one cared about them. In desperation, a high fever caused her to accidentally activate the "Business Empire Simulation System" from the future!
The cold voice of the system echoed in her mind: "Mission: Sell out the unsalable coarse cloth within a month, otherwise the system will be shut down!" Facing the test of life and death, Su Jinniang obtained the improved spinning wheel drawings and future market forecast report from the system novice gift package. She is no longer the peasant girl who only lowers her head to weave, but is the Empress of the Ming Dynasty with advanced business sense!
She used the system, improved the technology, selected cotton, and even boldly innovated, dyeing the coarse cloth with unprecedented bright colors, embroidering novel patterns, and using the "limited customization" strategy to set off a buying frenzy in the market! [Strong reversal] From selling a piece of cloth at a sky-high price to organizing village women to establish a "weaving cooperative", unified purchasing and unified sales, both efficiency and quality are crushing the peers. [Super sense of rhythm] She opened the first "Zhang's Clothing Store" in Songjiang Prefecture, launched a "membership system", opened up the north-south trade routes, and spread branches all over the Ming Dynasty!
While her peers were still struggling with price wars, Su Jinniang had introduced "pedal spinning wheels" and "hydraulic looms" and established strict quality inspection standards, making "Su's cloth" synonymous with "high quality and low price". She purchased cotton at 10% higher than the market price, winning the devoted following of cotton farmers. She even stepped forward when cotton plummeted to stabilize people's livelihood.
