Mopangou, a barren village hidden deep in the mountains, has made a living by growing sweet potatoes for generations. Xu Qingshan, a farmer who was unwilling to leave his fellow villagers stranded in remote mountains, embarked on a seemingly whimsical entrepreneurial journey with a steaming bowl of sweet potato vermicelli.
From a dilapidated handmade vermicelli factory to a modern agricultural group, from a muddy village road to a national agricultural park, he has gone through the plight of lack of funds, survived the slander of malicious competition, resisted the temptation of the capital market, and avoided countless detours with the "ruin philosophy" of "avoiding unnecessary labor". The old guys never give up and use their experience to protect the foundation of quality; the next generation is full of energy and uses Internet thinking to open up new prospects; the husband and wife work together, donate shares with great love, and establish a foundation to support rural education and agricultural technology.
This is an entrepreneurial epic of rural revitalization, and it is also a long-lasting song about persistence and inheritance. See how Xu Qingshan grew a legend of wealth on the loess soil as a "lazy man", and spent his life practicing the simple belief of "never forget your original intention, and you will always succeed", making the sweet potato fragrance of Mopangou float farther into the distance.
Been here, it looks great!