Qin Feng, a modern business tycoon, traveled back to the troubled times of the late Ming Dynasty due to an accident. He has no martial arts or special powers, but he possesses two priceless treasures: a clear memory of historical trends, and extraordinary wisdom in modern business operations and capital operations. He found himself possessing the body of a salt merchant apprentice who was about to go bankrupt. He was facing a troubled time of internal and external troubles and the people were in dire straits.
Qin Feng knows very well that in such an era, force is important, but economy is the lifeblood that determines the fate of the country. He decided to start from the most basic business and transform traditional industries with modern management concepts. He first used his prediction of future famines to hoard food, quickly accumulated reputation and original capital through the "fair price sales + relief" model, and gained the support of local people. Later, he introduced concepts such as "joint-stock system", "brand marketing" and "chain operation" to build a business empire spanning several provinces from the originally closed and inefficient salt, tea, silk and other businesses.
He not only sells products, but also sells "solutions." He developed efficient farming techniques, promoted new crops, and solved the food crisis; he improved the iron smelting process and manufactured more sophisticated weapons and agricultural tools; he even extended his business tentacles to the court and the military by establishing an "intelligence network" and a "logistics system." Every time when the imperial court was worried about military pay and local officials were struggling with material shortages, Qin Feng was able to provide timely solutions with his advanced business model and strong material allocation capabilities, thereby gaining huge political influence.