He is the youngest restorer of national treasure-level cultural relics in Yanjing City. He has a pair of ghost hands that can bring thousands of years of antiquities back to life. A pair of divine eyes can see through the truth that has been covered by years of dust.
However, when he was betrayed by his most respected master, his reputation was ruined, and he was forced to leave the restoration world where he had devoted half his life, Su Chen chose to hide in the city and disappear from the world.
Appearing again, he was sitting in a conference room of a top advertising company, facing a group of marketing elites whose eyes were higher than theirs.
While everyone is talking about traffic data, user profiling and virality,
However, he used the technique of restoring bronzes to analyze a dying luxury brand;
Use the "Qi" technique of appraising calligraphy and painting to gain insight into the "charm" and "skeleton" of a product;
Use the patience of restoring ancient books to build a cultural context for a company that will last for centuries.
The beautiful CEO was shocked: "What we lack is not a marketing director, what we lack is a 'chief brand officer' who can give the brand soul!"
The industry boss was stunned: "He doesn't understand marketing at all, but every word he says reveals the ultimate truth about business!"
From restoring cultural relics to restoring brands, from craftsmen to masters.
Su Chen uses a pair of hands that can see through the past and present to turn stones into gold and create legends again in the glitzy city!
