Zhou Chen, a modern business strategy consultant, woke up and was shocked to find that he had traveled to a small, isolated county in the north in 1980 and became Zhou Chen, a lazy man with the same name and surname who was hated by everyone.
The original owner was a well-known second-rate kid in the factory area because he was lazy, cheating, and slippery. His family was impoverished, his parents were unhappy, his sister was sallow and skinny, and his neighbors looked down upon him.
Faced with the extremely scarce material conditions and the mess left by the original owner, Zhou Chen couldn't laugh or cry. But looking at his kind and cowardly parents and his malnourished sister, he made up his mind to completely reverse the fate of this family!
With his precise grasp of the development trends of the times and his insights spanning more than forty years, he started planning from penny to penny.
Going up the mountain to dig wild vegetables to improve food, taking advantage of the information gap to pick up and resell eggs, making novel snacks and selling them on the street, sneaking to the south to exchange a toad mirror for a radio...
He flexibly used his "golden fingers" to leverage the levers of wealth step by step at the beginning of this golden age.
In the process, he not only had to fight against hunger and poverty, but also faced the various restrictions of the planned economy, the suspicion and prejudice of the people around him, and the various troubles left by the original owner.
Let's see how Zhou Chen changed his mind. From a lazy guy who was despised by everyone, he gradually became the backbone of the family, the envy of the neighbors, and a trendsetter in reform and opening up. He led the family to live a good life with plenty of meat, food and clothing, and respect, and finally created his own business legend.
