Zhou Ming, the "Golden Touch" in the investment circle, firmly believes in data and logic. It wasn't until my sister-in-law Lin Miaoqing became an actress after her injury that she became a drama queen - composing poems in nightclubs, taking curtain calls at security booths, and bombarding her with emotional essays. The family is troubled and sees her as a cynical nuisance.
But in my eyes, there are treasures hidden under her chaotic appearance: precise capture of youthful emotions, innate sense of trends, and highly contagious narrative ability. A seemingly crazy plan took shape: I invested in her to open a fashion store!
Everyone was in an uproar, and Lin Miao was also in disbelief. Against all odds, I firmly believe that her "drama talent" is a rare talent that only needs the right stage.
My capital and business logic became the engine, and her creativity and emotional value were the breaking point. The store quickly evolved beyond selling toys and became a trendy place selling unique experiences. The IP blind box she designed detonated the Internet, and the immersive gameplay became popular.
400 Million in financing? This is just the starting point, the runway I have paved for the "Drama Shop". Under the capital trend, it has grown explosively into an industry giant with bright prospects.
Lin Miao is not the only one who has changed - she has regained her value and shines brightly. The deeper change was in me: beyond the cold KPIs, for the first time I felt the warmth of creating trends and igniting the enthusiasm of a generation. Seeing her light up the smiles of customers, the biggest return on this investment is to awaken my perception of the value of "people" in business.
My current boyfriend clutched his application letter and stood outside Lin Miao's brightly lit flagship store held up by me... I knew this was the right move. The new world we create together is beginning.