"There is nothing that PR can't solve. If so, it means your budget is not enough. This is Joanna's motto. She is the Queen of PR, controlling everything with strategy and wisdom. Until her private world completely collapsed: Chen Yu, her boyfriend of eight years, broke up because she "treats relationships as project management"; the house was in a mess as if it had been looted, with only expired food in the refrigerator; relatives were bombarded with phone calls, every word of which was heartbreaking.
[Ding! Your core emotional connection is broken! Ding! There is a serious public opinion crisis in your family relationship! Ding! Your personal living environment needs to be improved urgently!
Joanna tried to use public relations strategies to stop losses:
I had a "breakup review negotiation" with my ex-boyfriend, but the result was that I pushed the other party to the brink of collapse.
I published a "Personal Development Plan" to my relatives and tried to persuade them rationally, but I encountered an iron wall of emotional kidnapping.
Break down household chores into "project phases", only to find that you are the only executor and the plan is completely unfinished.
Every seemingly perfect strategy hits a wall in the face of real human hearts and complex emotions. The disappointment in Chen Yu's eyes, the negation in his relatives' words, and the unmanageable chaos and loneliness deep in his heart are like mirrors, reflecting the embarrassed Joanna under the aura of the "PR Queen".
She began to wonder: Is strategy really omnipotent? When faced with her own sincerity and blood-related family ties, can the PR queen continue her "crisis PR"? She must learn to take off her disguise and use her truest self to face this life battle that is more difficult than any public relations crisis? What does that hug without strategy or efficiency mean?