A veteran marketer and his short-tempered lawyer wife take apart the marketing logic behind legal cases amid the upheaval brought by AI. When capital uses algorithms to tip the scales of justice, how can ordinary people defend their rights?
This bickering couple uses their professional know-how to break through the deadlocks, taking you behind legal battles and corporate intrigue to uncover the secrets of two industries.
Veteran marketer Huang Xiaoxie declares, “After reading this book, you may not become a legal expert, but you’ll definitely rank among the marketing pros. Haha...”
“We hope you’ll regard this book as the pioneering work that launched the ‘bait-and-switch’ literary genre. Respect.”